The Director, Robisearch Limited, with the Group Managing Director, Royal Media Services, Mr. Wachira Waruru

The Director Robisearch Limited, Mr Robert Manyala with the Group Managing Director, Royal Media Services, Mr. Wachira Waruru at the Business Break fast meeting held at the Serena Hotel in Nairobi today. The just concluded meeting was hosted by Royal Media Services with the main aim of bringing stakeholders together to help improve the services and products offered. The two agreed on the importance of digitization to SME’s.

 

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  • Robisearch
  • Events
  • October 14, 2022

Business Breakfast meeting at the Serena Hotel hosted by Royal Media Services

Mr. Robert Manyala, Director Robisearch Limited, in attendance at the Business Break fast meeting hosted by Royal Media Services as an esteemed partner. The just concluded meeting was held today, Friday 14th October 2022 at the Serena Hotel in Nairobi. The meeting was held with the main aim of bringing stakeholders together to help improve the services and products offered. As the home to the most popular television and radio channels according to audience share, Royal Media Services  also sought to support and promote SME’s on a larger scale.

The meeting allowed for collaboration of partners .  It  aimed to get feed back and suggestions from the partners while building trust and empowering them to help guide the project.  Most importantly, it ensured the outcome for the organization and its stakeholders end up being exactly what they want.

The Director, sought to strengthen the existing partnerships to help in the digitization of SME’s. He emphasized that, ” Digitalization can improve processes by providing new methods and opportunities for the business. New digital tools for design, project management, and sales combined with access to customer data will enable companies to create or reinvent products and services with specific customer needs, making the process infinitely more efficient”.

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Importance of Payroll Management Software for Small Businesses

Payroll is an important part of your business operations and not something you want to take lightly. Your employees rely on you and your HR team to pay them on time and correctly. However, it can be tough for small business owners to understand all the nuances that come with payroll processing and find the time to ensure it’s being done correctly. That’s where the importance of payroll software comes into play. Utilizing a payroll system can help your company save time, avoid costly mistakes, and be more efficient.

Payroll software takes a lot of the guesswork and manpower out of processing payroll. It keeps your information organized, automates tedious work, and helps you catch any errors quickly. This enables your team to be more efficient and accurate – two hugely important factors when processing payroll. Let’s look at some other ways payroll software can help your business.

Helps eliminate human error

Whether it’s from a simple mistake or is intentional payroll fraud, it’s easier to catch discrepancies with payroll software than with a traditional paper-based payroll system.

Fosters growth

Using a payroll system will help foster your company’s growth. For example, automated reports allow you to see how much your current staff is costing you and where you may have room in the budget to bring on additional team members. With a quick employee profile set up process, your team can easily onboard new hires in no time. And, when it’s time to process paychecks, hardly any time is added per additional team member.

Improves productivity

When your human resources staff doesn’t have to spend time handwriting checks and filing payroll reports, they can focus more on their core duties. This benefits not just these employees individually, but the company as a whole. When less time is spent on repetitive tasks, more energy can be given to finding creative opportunities and solutions for your company’s larger goals.

Simplifies procedures

Using payroll software will help simplify procedures and allow your team to run payroll in a more timely manner. Every part of the payroll process from data entry to direct deposit to payroll taxes is easier with the help of software. Many parts of the process such as reporting can even be automated.

Data security

The security of your data is essential and your salary data is particularly sensitive. Payroll files contain personally identifiable information that needs to be protected. By using high-quality payroll software, you can ensure that this information is securely locked and cannot be viewed by anyone outside your organization.

Cost effectiveness

The savings you will realize by switching to payroll software will increase as your business grows. With a one-time fee, you can add an unlimited number of companies, employees, and contractors, making the investment smart as your company continues to add new employees. Ultimately, this reduces costs and allows you to take a more strategic approach to manage your small business.

Reliability

The reports generated by the payroll software are both authentic and very accurate. This means that you can rely on the statements generated by the payroll software, including the latest  tax updates, which are provided immediately by the software. In this way, you can process the payroll run with absolute security.

Speed

The entire payroll accounting process is significantly accelerated by the use of payroll accounting software. In addition, you can create reports and accounts at the touch of a button. It is not necessary to wait a few hours or days to access important reports. This means that the general business is faster and more efficient.

It is clear that the benefits of using payroll software are many. Simply put, it can help almost any company streamline their accounting processes and reduce costs. It can also help to massively reduce stress by eliminating the need to perform endless complex calculations by yourself. Contact Robisearch Limited today on 0716413386 0r 0780655987.

 

 

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Advantages of Task Management Software to Businesses

 

Task management is the overseeing and maintaining of a task’s life-cycle, from the planning, testing, tracking, and reporting phases. By conducting task management, you and your team can better organize your projects so that they can be completed on time with results matching expectations. The manager utilizes task management software in order to identify, monitor, and develop the work that the team needs to do.

Below are some of the top reasons why task management software is becoming indispensable for any growing business.

View all ongoing tasks at once

A key benefit of any task management software is that it presents all the tasks in a comprehensible way. With task management software, every team member can view the status of all ongoing tasks at once.

Ideal way to collaborate

Working in teams, big or small, requires a collaborative effort. A manager is responsible for ensuring that all members cooperate and collaborate towards the common goal. Likewise, task management software takes up the responsibility of allowing seamless collaboration.

Share and organize documents effortlessly

Managing and organizing documents can become challenging, especially when a huge team is involved. Task management software  comes with innovative solutions to accelerate file sharing among associates and colleagues. You can rest assured that with such fantastic features, file and document organization will not take up your precious time.

Assign Tasks easily

With task management software, managers can assign tasks to subordinates at the command of a mouse click. It is also easy to keep a track of assigned tasks. Subordinates can also see which tasks need their immediate attention.

Decide which tasks are a priority

Prioritization is an important skill for managers. It is the only way to ensure deadlines are met while maintaining sanity. People often apply a lot of hard work and precious time in doing low-priority tasks. This habit disturbs the schedule and productivity of the entire team. Task prioritization is an invaluable feature of task management software. This feature makes every deadline achievable.

Perfect for remote working

Task management software comes with plenty of features that surpass most challenges of working or collaborating remotely in a team. Using task management software, members can share updates and schedule important tasks on a real-time basis without any hassles.

Keep a timed track of productivity

The time tracking feature of task management software can cut down on distractions and leave no room for procrastination. You can keep track of how much time is spent doing what down to the very second. Many organizations are appreciative of the inbuilt time tracking tool that comes with task management software.

Improving task delegation

Delegating responsibilities is also much easier through the use of task management software. This is an important feature because when there are many tasks that need to be managed, then you need to delegate so that each task can be done properly. Task delegation also helps you ensure that each task can be handled by the right person.

Comprehensively supervising tasks

It is very important for a company to monitor the progress of each task carried out by employees. Therefore, this task management software is provided. Through this software, you can track each employee’s tasks more effectively and efficiently and see how they are performing when they are working on them.

In conclusion, task management is considered very important within a company’s work environment as it allows for a variety of benefits. If you are also looking for solutions to manage tasks and productivity at your business, don’t think twice. Get task management software today! Contact Robisearch Limited on 0716413386 or 0780655987.

 

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Customer Service and Why It Is Important

Customer Service Week celebration calls attention to the importance of customer service and the people who provide it, with these goals:

  • Boost morale and teamwork of employees
  • Reward employees for the significant work they do
  • Raise awareness of the value of customer service
  • Thank other departments for their support
  • Remind those who buy your products or use your services of the company’s commitment to customer satisfaction

The values of  good customer service include;

Customer service impact on brand image

Every company is known for its customer service to some degree. Of course, you always want a positive brand image and customer service can be a significant determining factor.

 Retaining customers is much less costly than acquiring new ones

Acquiring a new customer can be anywhere from 5-25 times more expensive than keeping a current one. You don’t have to spend so much time and resources finding a new customer and converting them. Instead, you just have to make sure they’re satisfied and will repurchase from you.

Repeat customers generally spend more than new ones

Making a customer happy shouldn’t be a one time thing at the beginning of the relationship. Most relationships are more valuable the longer they are. Businesses should be putting more emphasis on their customer service, success and support teams because the financial growth potential is much larger than in newly acquired customers. Plus, the probability of selling to an existing customer is 60 – 70%, whereas the probability of selling to a new prospect is only 5-20%.

Great service reduces severity of all problems

When delivered well, customer service can diffuse negative emotions from the customer and the situation. Excellent customer service can turn the situation around into a positive. Small things like apologizing, empathizing and being genuine can go a long way to reduce a customer’s negative emotions and the severity of the overall problem.

Builds brand awareness with minimal effort

Customers are being more and more vocal about how a company treats them and how a company makes them feel. Considering your customer service team are likely to be the only people in contact with a customer, they play a crucial role in shaping their customer experience, and by extension, whether they have good or bad things to say about the company.

People remember the service a lot longer than they remember the price

It’s not about the destination, it’s about the journey. And in this case, the price you paid is the destination, and all that leading up to the purchase, is the journey. People will talk. If they liked the journey, they will recommend it to others.

Its a competitive advantage no one can take away

When normal customer service standard means going above and beyond for a customer, that is when customers will choose your business over someone else’s.

In conclusion, customer service, when delivered to the satisfaction of customers, not only creates a powerful marketing opportunity for the business, but also helps with the bottom line. Not only are return customers easier to sell to, they will spend more per transaction and would pay extra to guarantee better service. Robisearch Limited celebrates all our clients during this customer service week! Remember to reach us on 0716413386 or 0780655987 for all your software solutions. Happy customer service week!

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Importance of Customer Feedback to Businesses

Importance of Customer Feedback to Businesses – Feedback is information or criticism that helps in improving someone’s or something’s current and future actions. Similarly, customer feedback is the reaction given by consumers based on their interaction with the product or services of a company.

A customer-centric approach by an organization is the best way to collect user feedback and integrate it into the development process. This way, the business focuses on providing a positive customer experience, improved customer loyalty, and increased business growth.

Customer feedback helps in understanding how customers perceive your brand. Organizations can make better decisions and improve the user experience with the feedback given by customers, employees, suppliers, stakeholders, and vendors. Effective customer feedback is important to do the following:

Identify customers preferences

While launching a new product or service, customer feedback is vital to understanding the pain points, requirements, and choices of the users. With the help of customer feedback tools, it’s easier to gather, segregate and evaluate the data.

Customer feedback helps improve products and services

When you introduce a new product, brand, or service to the market, you probably have an idea about customer needs. Market research that you conduct before introduction gives you an idea if potential customers would be willing to buy it, and they can also give you tips on how to improve it. However, only after your customers use your product or service, can you learn about all the advantages, flaws, and their actual experience. On top of that, their needs and expectations evolve with time.

 Customer feedback gives you data that helps taking business decisions

Customer feedback is one of the most reliable sources of  data that can be used in taking business decisions. Customer insights will help you understand clients and their needs more profoundly.

Customer feedback gives you insight to customer satisfaction levels

Customer satisfaction is how happy customers are with your products, services, and any interaction with your business. It’s an important metric as it helps you address customer issues, prevent churn, and build a base of loyal customers.

Greater customer retention

Acting upon customer feedback is a certain way to keep more customers, as they will appreciate the changes you have made to give them better experiences. Specifically, taking the time to satisfy frustrated customers can help you keep their business and win their loyalty.

Strong customer service

If customers have any issues with your service, their comments should be relayed immediately to your contact center staff. Your agents are the face of your brand, and they need to convey the values and attitude that your company stands for. Use feedback to better train agents and help them grow in their roles so they can offer the service your customers want.

Customers trust you more

By simply asking customers about their experience, you are showing them that you value their opinions. This gesture is a powerful way to earn their trust. To really show them that their comments matter, follow up once you have acted upon their suggestions. For example, if they mention that customer service hours are too short and you have managed to solve that problem, notify them about your new extended hours.

Make your customers feel heard

When you listen to your customers’ feedback, they see you listening to them and trying to make their experience better. This makes them more satisfied and more inclined to keep doing business with you.

Feedback however, is nothing without analysis, therefore it’s crucial to have a software like the customer feedback platform from Robisearch Limited to process that feedback and gain as many insights as possible. Contact us on 071641338 or 0780655987 and get your customer feedback solution today!

 

 

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Importance of A Property Management System to Property Owners

Importance of A Property Management System – Property management software is software designed to help landlords and property managers organize and streamline the business tasks associated with managing rental properties. Property management software has many benefits for small landlords and experienced property managers alike. Whether you are just starting out, or are managing a large portfolio, a great rental management software can make your job easier than ever.

Below are some of the benefits of a property management system.

Maintenance management and tracking

Both landlords and property managers can benefit from a property management system that can seamlessly track maintenance requests from tenants, assign vendors or on-site managers a particular task, and track the job’s completion with any relevant notes.

Online payments

Online rent payments have other advantages for landlords and property managers. They ensure that funds don’t come late because of the classic “lost in the mail” excuse, and they guarantee that tenants won’t be out any funds from something truly getting lost in the payment process.

Contact management

Online rent payments have other advantages for landlords and property managers. They ensure that funds don’t come late. They also guarantee that tenants won’t be out any funds from something truly getting lost in the payment process.

Accounting services

A property management system covers all things accounting and even gives you financial tips when you need them. Not only are they updated regularly to fit, but they are also easy to use and understand. Payments can even be made via the property management system. Whether your tenant’s payment is due or you are to pay the plumber, you get notified and then approve the payment.

Security

With paperwork, practically everyone and anyone can have access to sensitive information and details. However, when you use a property management system, you get to keep things private. Your tenants and other people you may deal with can be rest assured that they are safe with you. You can have locks installed so that only you have access to sensitive details concerning your property management. Securing access can be done easily.

Reduced cost

Additionally, when you make use of a property management system, you get to save more and avoid unnecessary costs. You can cut costs on transportation and even save more when you have total proper control of your finances.

Enhanced guest experience

Another Importance of A Property Management System is the automation of daily operations and administrative tasks promotes a consistent provision of quality services. Moreover, hotel PMS remembers customer preferences coupled with customer feedback analysis, which gives hotel employees helpful insights to help ensure better guest experiences.

Improved employee productivity and engagement

User-friendly interfaces facilitate the training of hotel staff and reduce the likelihood of errors. The staff can save hours on routine administrative tasks that can be automated while concentrating on adding value instead.

Enhanced check/check out capabilities

A mobile-enabled cloud hotel PMS empowers a hotel’s front-desk staff to check guests in and out, assign rooms, and enable guest services anytime from any place.

 

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Key Benefits of Search Engine Optimization

Key Benefits of Search Engine Optimization – SEO stands for “search engine optimization.” It’s the practice of increasing both the quality and quantity of website traffic, as well as exposure to your brand, through non-paid (also known as “organic”) search engine results.  It’s about understanding what people are searching for online, the answers they are seeking, the words they’re using, and the type of content they wish to consume. Knowing the answers to these questions will allow you to connect to the people who are searching online for the solutions you provide.

SEO communicates the importance and relevance of their websites and pages to Google. Through SEO, your content becomes more likely to rank highly in the SERPs and appear to users first when they search for relevant keywords.

Organic search refers to search results that aren’t paid for. Instead of being organized by Google’s paid ad guidelines (which includes CPC, ad relevance, and many other factors), organic search results are organized by its search engine algorithm.

Organic search and SEO go hand-in-hand. SEO brings in organic traffic, which is central to succeeding digitally. Below, we discuss some of the advantages of SEO.

It boosts your credibility

A site that ranks high on search engine results pages is typically considered high-quality and trustworthy by search engines, and this, in turn, boosts the credibility of your business.

It supports content marketing

Original content and SEO work hand in hand; by creating helpful content for visitors, including text, images and videos, your site will rank better in search results.

It gives you a competitive advantage

Those who invest heavily in SEO often outrank the competition in search engine results and gain market share. Start by identifying your competitors, analyzing their strengths and weaknesses, and creating and managing your online reputation. Then, ensure that your site loads fast and is mobile-friendly, make the best content possible, and focus on providing the best user experience.

It can help you reach more people

While many marketing campaigns tend to focus on a defined target audience, SEO can help you attract anyone with intent at a given point in time, no matter what stage of the buying funnel they are in.

It helps you rank better in Local searches

Local SEO strategies can help you attract these searchers who are often ready to buy. The first step to getting started with local SEO strategies is creating a Google My Business account. Then, start requesting reviews from your clients. Optimize your listings by ensuring that you have the correct name, address and phone number.

Improves user engagement rates

An optimized site brings in quality traffic. If you have a site with useful content that matches the searcher’s intent, they will likely spend more time browsing, which ultimately can lead to more conversions and increased ROI. Customers who engage longer with a website tend to connect to the brand more — this can lead to customer advocacy and long-term revenue.

You get quantifiable results

With SEO, you can track changes in rankings, conversions and website traffic. Platforms like Google Analytics provide a comprehensive suite of information, allowing you to drill down to an incredibly granular level. For example, you can see every website user’s buying journey — including the pages they engaged with, the keywords they used to search and whether they completed specific actions. You can use these insights to adjust and improve your SEO strategy.

It is cost effective

Apart from time if you handle it yourself, SEO does not cost anything like other marketing strategies. Search engines crawl your site 24/7, promoting useful content and helping you find new customers organically. To make the most of your SEO efforts, allocate some of your time to reviewing the content on higher ranking sites within your niche, and aim to write content that’s better than theirs. Then, share your content on your social platforms.

In conclusion, Benefits of Search Engine Optimization cannot be overlooked; SEO has major benefits for websites and can lead to long-term exponential growth. Brands that invest in SEO can build credibility and trust with audiences, making it a pivotal part of a digital marketing strategy. Reach out to Robisearch Limited today and let us help you grow your business. Call us on 0716413386 or 0780655987.

 

 

 

 

 

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Importance of E-Commerce For Small Businesses

 

Importance of E-Commerce For Small Businesses – There is no question that ecommerce websites offer a plethora of benefits to shoppers.  Shopping online gives them access to a huge range of products and stores, they can save time, shop for the best price, don’t have to deal with driving, parking, fighting crowds, and more.

Below, we discuss the advantage of ecommerce to businesses.

Low start up and running costs

As compared to a traditional bricks and mortar store, an online store can be set up for a fraction of the cost.  When working with the right platform and the great partners, an ecommerce shop can be smoothly set up in just weeks. Once you’re up and running, many of the marketing and customer relationship functions can be automated.

 No time restrictions

An ecommerce website is open 24/7, meaning there are no restrictions on when people can shop for and purchase your products, whether it is the middle of the day or the middle of the night.

Increased customer reach

An online store puts your products or services right in the palms of clients hands on their phone or tablet, no matter where in the world they are located. Whenever someone needs something you sell, all they need to do is whip out their smartphone or tablet browse through your store, and click to purchase.

Measurement, reporting, and responding to opportunities

With an online store, you have a wealth of information about visitors to your shop:  what they’re buying, what they’re not buying, what they are looking at, and more. You’re able to diversify the most successful products and develop them into a broader range of offerings. With the right reporting tools attached to your website you can viewing the information on a weekly, daily, or even hourly basis. This allow you to constantly optimize your product and pricing offering for increased sales.

Faster buying process

Customers can spend less time shopping for what they want. They can easily browse through many items at a time and buy what they like. When online, customers can find items that are available in physical stores far away from them or not found in their locality.

Store and product listing creation

Customizing listings makes them attractive and appealing. Here the seller has full control over customization, he can mention offers available, discounts etc. Other advantages of e-business product listing are that it is free to upload and fast.

Affordable advertising and marketing

Sellers don’t have to spend a lot of money to promote their items. The world of ecommerce has several affordable, quick ways to market online. Ecommerce marketplaces are visual channels – and sellers can really show off their products.

Several payment modes

Buyers like personalization – the same goes for paying for their orders. Ecommerce marketplaces permit multiple payment modes that include UPI, cash on delivery, card on delivery, net banking, EMIs on credit or debit card and pay-later credit facility.

Higher margins and better cashflow

If your business is involved and sells within the trade industry sector, an e-commerce website will allow you to sell at higher margins. This will make the profits you make on your products even higher. The shopping cart and payment options on these websites also mean you are gaining a 100% payment from the customer straight away. This will improve your cash flow.

In conclusion, Importance of E-Commerce For Small Businesses and any business allows you to employ a range of marketing and sales techniques to give people that extra reason to stay on your website and buy your products. Reach out to Robisearch Limited on 0716413386 or 0780655987 and get your dream ecommerce website set up today!

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Importance of E-commerce to Businesses & Business Owners

 

Importance of E-commerce to Businesses & Business Owners – Where most clients choose to shop from the convenience of their own homes, the internet market is thriving in today’s ecommerce environment. Online customers can purchase almost anything with only a few clicks. Shopping online gives consumers access to a vast array of items, brands and stores, allowing them to save time and shop for the lowest price. Because the ecommerce sector is booming, every business owner must have an online presence in order to sell their goods and services.

We have outlined the key advantages of using an ecommerce website to sell your products online.

Improved cashflow

An e-commerce website will allow you to sell at greater margins if your company is incorporated in the trade industry sector. The increased profits on your items will be even more significant. These websites’ shopping carts and payment choices ensure that you obtain a 100% upfront payment from the consumer. This will improve your cash flow, especially when customers are accustomed to making payments over several months.

Scalability

E-commerce websites are great for keeping track of which items are selling well so that you can ensure that the inventory levels of these items stay high. Additionally, how these successful products may be diversified to expand the variety of merchandise available for purchase on your website. This will help you expand your business in terms of sales, client base, and earnings.

Cost reduction

One of the biggest advantages of ecommerce to business that keep sellers interested in online selling is cost reduction.  With an ecommerce store, a seller can reduce how much is spent in store upkeep. An ecommerce store is affordable and requires less investment when compared with a physical store.
This is also a good opportunity for individuals and small scale sellers who want to earn an income but don’t have the required start-up capital.

Affordable advertising and marketing

Sellers don’t have to spend a lot of money to promote their items. The world of ecommerce has several affordable, quick ways to market online. Ecommerce marketplaces are visual channels – and sellers can really show off their product. For example, Amazon sellers can use Advertising tools to add videos, infographics, good quality resolution images.

Flexibility for customers

An important advantage of ecommerce to business is that sellers can provide flexibility to customers. One highlight is that the product and services are ready 24/7. The result is that seller can offer his item any place, any time.

Product and price comparison

In ecommerce, sellers can compare the products using tools or on their own. This gives them a good idea of product alternatives available, the standard rates, if a product need is unfulfilled. When people see many items ready for purchase, they feel more confident about spending.

Several payment modes

Buyers like personalization – the same goes for paying for their orders. Ecommerce marketplaces permit multiple payment modes that include UPI, cash on delivery, card on delivery, net banking, EMIs on credit or debit card and pay-later credit facility.

Enables easy exports

E-commerce exports assists sellers to directly sell to international customers in global marketplaces. This allows them to transcend beyond national boundaries and expand abroad. With e-commerce, sellers don’t have to invest in a physical setup to reach customers. Instead, they can use attractive product listing and acquire new customers internationally with ease.

Personalized online experience

An ecommerce website can help enhance the online shopping experience. One of the biggest online business advantages is that you get to create personalized landing pages for different audiences. This can entice them to buy from you without much extra work on your part.

Based on the Importance of E-commerce to Businesses & Business Owners, as well as the e-commerce statistics, it’s clear that online selling is the way forward. Reach out to Robisearch Limited today on 0716413386 or 0780655987 and get your dream  ecommerce website today!

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