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Advantages of Digital Marketing To Startup Businesses
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      • Nairobi/Ngara
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    • STOP AJALI
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Marketing

  • IRENE
  • Business Growth, Digital, Information Technology, Marketing, Uncategorized
  • January 4, 2023

Advantages of Digital Marketing To Startup Businesses

digital marketing plan

Most startups are small business projects which are directly attacking the problems that are in the market by creating effective solutions. There are a lot of challenges like finances, product management, customer relationship and many more that a startup faces. Fortunately, we have digital marketing. Digital marketing is an efficient tool to tackle most of these issues with precision to help a startup grow its consumer base and revenue.

Below we have compiled a list of benefits of digital marketing for startups.

Budget friendly

Startups have limited financing so they need some effective strategy that would give them high returns for small investments. This is the most important aspect of digital marketing. Digital marketing is much cheaper but way more effective than any other means of traditional advertising. Through digital marketing campaigns, startups can reach millions of people in a small period of time. It gives them the ability to understand their customers better. Therefore,  startups can use digital marketing to achieve their goals, boost their business and establish themselves just by spending a small amount of money.

High customer satisfaction

Customer satisfaction is the most important goal of any business. Customer satisfaction can be conveniently achieved using digital marketing strategies. Digital marketing provides technology which takes customer support to another level. Startups can analyze, track and monitor the behaviour of their customers. It would lead to a better understanding of customers requirements. When a startup knows and understands the likes, dislikes and requirements of their customers it becomes much simpler to provide a better service and to satisfy customers. Now, if the costumers are satisfied and happy  with the brand, brand identity would resonate itself and  the startup would get the loyalty of their customers.

Increase your visibility

Digital marketing is an efficient tool to increase the visibility of your business in a small period of time. With the increase in visibility, the influx of new customers would increase drastically. By running a digital marketing campaign you will reach thousands of new customers. Then the new customers would share and recommend your brand to others leading to a large revenue generation chain. This will make a startup more established and secure.

Return on investment

This is yet another beneficial aspect of digital marketing. Startups can easily determine the return of investment that they generate through marketing campaigns. It helps a startup to precisely determine which strategies and campaigns are working the best for them. This helps in decision making on which marketing campaign to invest in so that they can optimize the conversion rate and thus increasing sales and revenue.

Search engine optimization

SEO or search engine optimization is the process by which an organization keeps their site ranks high in the search engines for relevant keywords. For a startup to grow it certainly needs an SEO friendly website. This will help them  appear in more searches (on search engines like google, yahoo and bing) more people would visit their website that means more awareness would be created about their brand which leads to the generation of more revenue.

Many startups fail just because of poor marketing strategies. So if you want to turn your startup into a successful and prominent business you need to utilize digital marketing. Contact Robisearch Limited today for the best digital marketing solution for your business today. Reach us on 0716413386 or 0780655987.

 

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  • IRENE
  • Business Growth, Information Technology, Marketing, Strategy, Uncategorized
  • December 6, 2022

How Businesses Can Use Bulk SMS This Festive Season

Christmas festive season is here and it is a great opportunity to reconnect with our customers and clients. You can plan out effective bulk SMS marketing strategies during festivals. This will help you in making a better connection with your customers and increase your sales. A proper Bulk SMS campaign can increase sales by up to 200% in just a couple of days during the Christmas season. Many popular Brands use SMS for marketing their products or services during this season.

Below are a few tips on how you can use Bulk SMS this festive season to increase sales:

Welcome new clients

Sending a bulk SMS to welcome a new customer is a way of showing interest and contributes to a high level of customer service. If a customer has signed up for an online newsletter or opted into an SMS marketing list.

Send festival greeting SMS

Festive season is the time when usually people are willing to do shopping. Sending the festive greeting SMS at this time will surely bring customers to your shop again.

Order confirmations and delivery updates

Contact customers with a bulk SMS text to let them know that their order has been received. This is another significant way of providing exemplary customer service.

Mobile coupon redemptions

Coupons delivered via SMS have redemption rates 10 times higher than printed coupons.

Using links to promote your online presence

You can incorporate links in SMS messages to encourage the customer to look at your site. View seasonal promotions, new products, and blogs. Smartphone capabilities can effectively ensure that customers are simply a text message and a click away from viewing your site.

Discount offers

98% of SMS messages are opened within the first 3 minutes they are sent to the recipient. Studies show 45% of shoppers say sales and discounts are the most important factor for festive shopping and they prefer SMS over emails.

Seamless integration with your business application

Bulk SMS has an API that you can easily integrate with your business application so that you can seamlessly send SMS to your audience without so much hustle.

Cost effective

Text messages are cheap especially if you buy them in bulk. No other marketing method provides such affordable results, particularly if compared with traditional marketing methods, such as TV, radio or print media. This will help you get more clients and also save money at the same time.

SMS Marketing engages your customer directly, at a personal level, and can direct them straight to your business. It is important to take advantage of SMS marketing this festive season. For more details on Bulk SMS Services, kindly get in touch with us on 0716413386 or 0780655987.

 

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  • IRENE
  • Business Growth, Marketing, Performance Improvement, Strategy, Uncategorized
  • November 29, 2022

Advantages of SEO To The Hospitality Industry

Hotel SEO not only provides value by helping your website move up in search engine results, it’s also very cost-effective. This SEO strategy is more about investing time and expertise rather than large sums of money, so any hotel or hospitality business can benefit from SEO regardless of their size, marketing power or financial position. Below are some of the advantages.

Increased profits

When traffic increases and the website reach to the targeted audience, it is reasonable to expect more sales. As the more visitors arrive at the websites, the chances of booking in the hotel increases and so does the profit. SEO improves the volume of visitors as well as attracts the right demographics. The high traffic level makes it easier to split-test landing pages and improves the business.

Enhanced brand credibility

As brand awareness increases, the credibility of the website increases. SEO helps in making the brand more familiar to the audience while increasing the reach of the google results. In such a manner, the website gains the trust of the customers and they did book the hotel or resort.

Improved customer loyalty

As the greater number of visitors arrives on the websites, you can build a robust program and provide customers with more advantages. Better programs, schemes, and services for the customers can be mailed with the special offers on a regular basis. It helps in improving relations with customers and improves customers loyalty over time. Without effective SEO, the traffic decreases significantly and profits also reduce.

Improved brand awareness

SEO helps in improving the ranking of the website page and improves the rank in SERPs. This results in gaining more exposure and improves the chances of a high number of visitors. The coming backs of repeated customers improve the exposure and increase the awareness of the brand.

Increased website traffic

If SEO is effective, then helps in improving the number of visitors on the website and eventually leads to a better or higher ranking. The higher the rank in search engine result pages (SERPs), the more the chances of reaching the website to the targeted audience.

Google does not rank all websites equally. Therefore, hotels that focus more on SEO have a significant advantage when it comes to being found online. According to research, the first page of any search result receives nearly 90% of all web traffic. Hence it is very critical to rank high on Google. Robisearch Limited can help you with this. Contact us on 0716413386 0r 0780655987 and get a good SEO strategy that can help you with this.

 

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  • IRENE
  • Business Growth, Marketing, Performance Improvement, Sales Analysis, Strategy, Uncategorized
  • November 23, 2022

Importance of CRM Software in Sales and Marketing

CRM stands for Customer relationship management. This is a type of software that helps businesses manage, track and organize their relationships with customers. A CRM can help you store customer data such as user behavior and how long a customer has been with your business. It also stores purchase records and notes on sales interactions. This helps to optimize your sales and marketing processes and improve customer service across your organization.

CRM software can be used in various ways to provide numerous benefits to your business. Below we discuss some key benefits of a CRM software in sales and marketing.

Increased sales

A CRM tool can help you streamline your sales process, build a sales pipeline, automate key tasks and analyze all of your sales data in one centralized place, potentially increasing sales and productivity. A CRM helps you establish a step-by-step sales process that your employees can rely on every time and that you can easily tweak as issues arise.

Improved customer retention

A CRM software will provide sentiment analysis, automated ticketing, customer support automation and user behavior tracking to help you determine problems and quickly address them with your customers.

Centers business growth around your customers

The software allows you to architect your business as it appears to your customer and audience. The CRM aligns all of the work your sales, marketing, and service teams do with a variety of natively built tools and integrations — this makes it easy for you all to collectively center business goals and daily work around your customers.

Automate daily tasks

CRMs automate other day-to-day tasks, speeding up your time-consuming but necessary work. CRM automation may include data entry and contact record updates after every interaction.

Create work flows

The best CRM software offers workflows. Workflows complete and organize sales, marketing, and service processes to save you time. It helps you set criteria that automatically enrolls records and takes actions of your choice .

Data driven marketing

CRM empowers marketers with data-based insights, the results of numerous marketing campaigns measured in figures and reflected in various charts and diagrams. This info is the necessary condition for efficient campaign budget allocation and resource adjustment. It may mean tracking conversions resulting from certain marketing activities and campaigns, and is no doubt invaluable in determining which efforts bring the best ROI and should be carried on and which do away with.

Optimized segmentation and targeting

CRM is capable of collecting and storing a lot of information. Marketers can use this information to  segment the customers much more precisely. This can be based on numerous criteria, from geographic location to financial details, previous interactions, etc. This results in messages and content delivered to them being much better targeted and, consequently, receive the improved response and brand loyalty.

Social branding

It may be overwhelming for businesses (especially startups) to promote their brand on several social media platforms. Using CRM, monitoring and managing the company’s presence in social media is much more effective and less time-consuming.

Multichannel marketing

CRMs possess the multichannel marketing functionality which lets conducting simultaneous marketing campaigns across different sales channels and touchpoints, like regular mail, email, mobile, social media, web, etc.

Tracking and analysis

CRM is capable of tracking the lead data, enabling you to evaluate the return on lead investments. It shows which lead sources are bringing the most revenue to concentrate on them. Further analytics functionality includes creating sales forecasts, monitoring the pipeline and spotting points where customers drop off, effective budget management, etc.

A CRM has the power to supercharge your business. Choose the right system for your team to start growing better. Contact Robisearch Limited today on 0716413386 or 0780655987 and grow your business.

 

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  • IRENE
  • Business, Business Growth, Marketing, Sales Analysis, Strategy, Sustainability
  • September 22, 2022

Importance of E-Commerce For Small Businesses

 

Importance of E-Commerce For Small Businesses – There is no question that ecommerce websites offer a plethora of benefits to shoppers.  Shopping online gives them access to a huge range of products and stores, they can save time, shop for the best price, don’t have to deal with driving, parking, fighting crowds, and more.

Below, we discuss the advantage of ecommerce to businesses.

Low start up and running costs

As compared to a traditional bricks and mortar store, an online store can be set up for a fraction of the cost.  When working with the right platform and the great partners, an ecommerce shop can be smoothly set up in just weeks. Once you’re up and running, many of the marketing and customer relationship functions can be automated.

 No time restrictions

An ecommerce website is open 24/7, meaning there are no restrictions on when people can shop for and purchase your products, whether it is the middle of the day or the middle of the night.

Increased customer reach

An online store puts your products or services right in the palms of clients hands on their phone or tablet, no matter where in the world they are located. Whenever someone needs something you sell, all they need to do is whip out their smartphone or tablet browse through your store, and click to purchase.

Measurement, reporting, and responding to opportunities

With an online store, you have a wealth of information about visitors to your shop:  what they’re buying, what they’re not buying, what they are looking at, and more. You’re able to diversify the most successful products and develop them into a broader range of offerings. With the right reporting tools attached to your website you can viewing the information on a weekly, daily, or even hourly basis. This allow you to constantly optimize your product and pricing offering for increased sales.

Faster buying process

Customers can spend less time shopping for what they want. They can easily browse through many items at a time and buy what they like. When online, customers can find items that are available in physical stores far away from them or not found in their locality.

Store and product listing creation

Customizing listings makes them attractive and appealing. Here the seller has full control over customization, he can mention offers available, discounts etc. Other advantages of e-business product listing are that it is free to upload and fast.

Affordable advertising and marketing

Sellers don’t have to spend a lot of money to promote their items. The world of ecommerce has several affordable, quick ways to market online. Ecommerce marketplaces are visual channels – and sellers can really show off their products.

Several payment modes

Buyers like personalization – the same goes for paying for their orders. Ecommerce marketplaces permit multiple payment modes that include UPI, cash on delivery, card on delivery, net banking, EMIs on credit or debit card and pay-later credit facility.

Higher margins and better cashflow

If your business is involved and sells within the trade industry sector, an e-commerce website will allow you to sell at higher margins. This will make the profits you make on your products even higher. The shopping cart and payment options on these websites also mean you are gaining a 100% payment from the customer straight away. This will improve your cash flow.

In conclusion, Importance of E-Commerce For Small Businesses and any business allows you to employ a range of marketing and sales techniques to give people that extra reason to stay on your website and buy your products. Reach out to Robisearch Limited on 0716413386 or 0780655987 and get your dream ecommerce website set up today!

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  • IRENE
  • Business, Business Growth, Digital, Information Technology, Marketing, Performance Improvement, Results Delivery, Strategy, Sustainability
  • September 7, 2022

Importance of a Website For Up and Coming Businesses

Importance of a Website For Up and Coming Businesses – If your business has gotten this far without a website, you might be wondering why you need one. The short answer is that there has never been a better or more important time to invest in a website for your business. A website offers a wide variety of benefits for small businesses, and most of these benefits increase in value exponentially year over year, just like the Internet itself.

Having a website is important for small business for many different reasons.  From building credibility with customers to capturing leads and web visitors, your website should be an accurate representation of your company.  And even more than just that, it should be a powerful money making machine that brings you leads and new customers.

Below, we discuss why a website is important for up and coming businesses.

Brand credibility

Your website will give you instant brand credibility. This will lead to more sales and customers. It is a very important reason why you need a website for your business.

Describe your services

Your website should clearly describe the services your business has to offer.  If you can do this well on your website, you will get more relevant phone calls and leads.

24 hour advertising

Your website is a 24 hour billboard for your business.  Now, I’m assuming your business is not open 24 hours a day, 7 days a week.  How can you advertise your business when you’re not open or available to take a call?  Your website, of course!

Show you exist

Your website is quite simply, proof of your existence as a business.  Without the powerful combination of a website and local SEO, your business would not show up online (or on Google maps!).

Funnel visitors

Besides simply landing on a specific page, your website should funnel visitors to different channels.  This will ultimately increase your website’s relevance and value.

Make a purchase

Your website should be an easy way for customers to make a purchase.  As you may already know, the buying process begins online most of the time.  What this means is that you have a very good opportunity, with a properly designed and optimized website, to make sales with your website.

Increase exposure

Your website should increase the online exposure of your business which is crucial to continue to see growth. For example, if a customer does a search on Google, ideally you would want this potential customer to stumble across your business.

Increase trust

Most people in today’s online era would not trust a business (no matter what kind of business it is) if it does not have a website.  Without a website you not only don’t have the opportunity to get in front of potential consumers.  Additionally, most people would not think your business is legitimate or successful unless you have a website.

Capture leads

A website should ideally capture leads of web visitors.  This is why having a website is so important for your small business.

Distinct and strategic calls to action should be placed on your site’s landing pages.  Structuring your site properly and placing CTA’s in the right places is the difference between a website that makes money and one that does not.

Communicate your brand’s values

A website can easily communicate your brand’s values to people who stumble upon it.  This includes style elements, target market, and other important things that can help visitors decide whether or not to choose your business.

Additionally, business branding signals to visitors that you are established and successful. This simple communication of your stature is enough to help you get new clients.

Answer important questions

Having a website is important for your small business because your website can answer questions.  Most of the time, customers would rather look online than call a business to find out basic information.  Not having a website would mean missing all of the potential customers who do not want to reach out and ask you about your services.

Additionally, your website can communicate basic and fundamental things about your business that the public would like to have on hand.  A website’s ability to answer consumers questions in just one of the many reasons your website is important to your business.  Without it, customers would be lost.

Having a strong online presence can truly be a make or break for any business. Visit our website or Reach out to us on 0716413386 or 0780655987 and get a website today!

 

 

 

 

 

 

 

 

 

 

 

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  • IRENE
  • Business Growth, Digital, Information Technology, Marketing, Strategy, Uncategorized
  • July 29, 2022

HOW TO USE SOCIAL MEDIA ANALYTICS FOR EFFICIENT MARKETING OF YOUR BUSINESS

Paying attention to your social media analytics will prosper your business. This can be easily done since users on any social network are usually very vocal about their views. Use targeted marketing to market to users who match your buyer persona. The outcome will give you insight into whom your most engaged  audience is. Finally, analyze customer feedback on social networks to improve your current and future products  through the following ways:

1. Measure your marketing ROI

Any respectable business should project a return on any investment they dive into — in this case, your social media marketing campaigns. One of the more direct social media analytics you can look at is your return on ad spend.

2. Undertake competitor analysis

Assessing your competitors helps you establish a baseline on how you should be performing. It can give you a baseline to measure against. Assessing your most direct competitor should provide a more realistic and accurate baseline.

Here are some social media metrics you can assess from your competitor(s).

  • How many followers do they have?
  • What’s their engagement rate?
  • How frequent are they posting?
  • What’s their ad creative?

Facebook allows you to see all the ads your competitors are running. Head to your competitor’s Facebook page, scroll down and click “See All” on the page transparency section. Here, you can see what ads they have active and how long they’ve been running the said ads. This should give you some ideas on what path to take.

3. Analyze customer feedback

The difference between sentiment analysis and customer feedback is that customer feedback primarily deals with insights from those who have already purchased from you.

On the other hand, sentiment analysis concerns itself with insight data from various social media platform users, regardless of whether they have ever made a purchase.

4. Look for brand mentions that feature your product.

Most customers would usually share their experiences with a brand on social media. Social listening tools can help you see what those customers are saying about your brand.

  • Enable reviews on your social media page.

Like a Google My Business listing, Facebook allows your Facebook page to collect reviews from customers.

  • Conduct sentiment analysis

Most of the data you’ll retrieve from your marketing campaign will be quantitative, i.e., the number of users reached, click-through rate, purchase rate, etc. However, you must analyze your qualitative data as well.

See what your customers are saying about you. You may have decent reach and engagement, but people could be mocking your business’ ads

 5. Use social media analytics to target your marketing

Social media channels gather user information, such as demographics and interests, to provide a tailored user experience. For example, YouTube analyzes the videos watched by its users to determine what they like and provides recommended videos based on that user’s activity.

Advertising platforms give marketers access to these interests, allowing them to target a particular market—one relevant to their product and brand. This feature increases the conversion and engagement rate for your social media posts and ads.

Robisearch Limited will help you get a better understanding of digital marketing and how to do so efficiently. Reach us on 0716413386 or 0780655987 for more information and inquiries.

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  • IRENE
  • Business, Business Growth, Marketing, Performance Improvement, Strategy
  • July 6, 2022

BENEFITS OF TASK MANAGEMENT SOFTWARE TO BUSINESSES

Each project that you undertake is going to be made up of different tasks that need to be done to complete the overall project. Task management is a way of organizing workloads for individuals and teams. It involves identifying, tracking and managing the work. By following a task management system you can monitor progress, assign tasks to different team members, set deadlines and ensure that work is done in an efficient, coordinated way.

Task management software is designed to streamline the process of managing tasks, giving individuals and managers a clear overview of what needs to be done and by who. It’s more than just a to-do list — it allows for online task management that ensures each task is done and projects are completed on time.

Using a task management tool provides a platform to coordinate all the different tasks that need to be done across multiple projects, as well as day-to-day admin. It enables easier collaboration between teams as each task can be assigned to someone with a clear deadline so everyone knows what they need to do and which tasks to prioritize.

The system has various benefits and are discussed below.

  • Manage everything from a single place

It provides a central integration platform using which you can save all the activities that your team performs while working so that they don’t have to memorize things and it is easier for the whole team to stay on track. By using such software, you not only save time but also have a sustainable paperless environment so that your key data is easily accessible. By using such software, you not only save time but also have a sustainable paperless environment so that your key data is easily accessible.

  • Make task prioritization easier

Task prioritization is one of the key factors to meet the deadlines for important tasks, otherwise, it becomes quite difficult to manage them on time. Poor management of tasks  is a leading factor that contributes to deadlines being missed because your task is not prioritized on the basis of importance and deadlines. Task management software helps you to overcome task prioritization issues so that you can get all the important tasks done on time.

  • Access data from anywhere, anytime

Task management apps give you access to get your hands on your database anywhere anytime using any device. What you need is an internet connection and that’s it. This benefit keeps you away from the frustration of getting back to the workplace in order to get that vital information. By simply logging on from the comfort of your home, you get the flexibility to access all your required data in a hassle-free way.

  • Keep an eye across all tasks

Tracking the progress of tasks manually kills a lot of time because project managers have to see the performance of every individual to identify the problematic area. With the task manager, they don’t have to worry about this because they can easily keep track of each member’s progress in a matter of seconds.

  • Boost productivity

Productivity matters a lot for the success of any organization. If your team member spends a lot of time finding what needs to be done then, they would end up spending most of the time finding, whereas that time was meant to be spent on execution of tasks.

To avoid this problem, an online task manager is a perfect solution because it not only helps them locate their tasks easily but also enables them to view all the important tasks relating to any project with its due dates so that they can plan things accordingly.

  • Make task delegation easy

It is simply impossible to finish all the tasks by yourself no matter how talented you are. Using task delegation, you can make use of each member on your team efficiently instead of letting them sit around idle while you are overburdened.

  • Improve team collaboration

If you work in a small team then it might not be that difficult to get in touch with everyone’s progress, but as your team grows, it’s not less than a bigger challenge to check how every member is performing.

Task management software bridges this gap by developing the spirit of working together. Using this software, your entire team can see which tasks are assigned to whom so that they can collaborate together and complete their parts effectively in time.

  • Tracking time spent on projects

This software not only enables you to monitor the time utilized on each task but also allows you to see who is responsible for each task to gauge the productivity of all individuals.

  • Centralized platform for document sharing

Using a task management system, you can centralize file-sharing that makes it easier to locate files related to each task. It does not only save the time of your team but also enables them to place other work-related files in the right place to make it easily accessible to others.

  • Notify members about overdue tasks

When you have a big list of tasks to assign to a huge team, there is a strong possibility that they miss some of their tasks. Highlighting all these tasks and notifying them to the team members is quite difficult when done manually.

Task management software makes it an effortless process because it automatically points out all the tasks that are nearing the deadlines and automatically notifies all the relevant team members about their tasks.

 

 

 

 

 

 

 

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  • support@robisearch.com
  • Business, Business Growth, Corporate, Marketing, Strategy
  • June 2, 2022

Importance of Expos for SMEs in Kenya

Importance of Expos for SMEs in Kenya

     

Introduction

Small and Medium Enterprises (SMEs) are very crucial to the economy of a country. They provide jobs for their family members and also contribute to the country’s GDP. This is why Kenya has been focusing on creating a conducive environment that would help SMEs thrive. One way they have done this is by organizing expos where SMEs come together, showcase what they do, network with other SMEs, get mentorship and find potential investors who can partner with them or even buy their products. These expos are very important in the following ways:    

Provides a platform for SMEs to showcase their products.

Exhibitions provide SMEs with a platform to showcase their products. In addition to this, they are able to get feedback on their products and business model. Additionally, they can also get feedback on their business plan to improve it or even change it completely if necessary. This is in line with the word “marketing” as mentioned earlier because all of these things contribute towards selling a product or service which is what marketing is all about.    

Helps the SMEs in widening their market base.

Expos help the SMEs in widening their market base. This is because expos have a large number of visitors, and they attract people from different parts of the world. The expos also give them an opportunity to interact with potential customers who can buy their products or services. By interacting with these people at the exhibition, they get to know what their needs are, what kind of products they need, where they would like to get it from and how much money they can spend on it.    

One on one marketing.

One on one marketing is the best way to reach out to your customers. It’s not a surprise that it’s so effective, as this kind of marketing makes you personalize a product and make it relevant to the customer. When you are personalizing products, you are making them relevant to specific customers; this increases their interest in buying the products because they feel like they have received something tailored for them personally. This also builds trust between a seller and buyer because they can see that they have been given their own special treatment by having something made especially for them. The customer feels like he/she was listened to by those selling him/her something; this creates trust between both parties which leads into better sales conversions later on down the road when compared with traditional advertising techniques such as billboards or flyers being distributed across town without taking into account specific needs from individual customers beforehand.

Two happy mature business men shaking hands in modern office.

 

Creating networking opportunities.

Networking is one of the most important aspects of expos. It’s an effective way to build business relationships and find opportunities for collaboration. For example, if you’re looking to grow your business, networking can help you find new customers or suppliers. Perhaps there are some companies that sell products similar to yours that would be interested in partnering with you at an expo? Or maybe there are other businesses selling similar services who could provide referrals for customers who might be interested in your products? In addition, networking can also help find talent for your company as well as potential partners for future ventures.    

Opportunities for getting capital loans.

There are various types of loans available, including working capital loans, which are meant to cover operational expenses. Another type is the capital investment loan, which can be used for a variety of purposes. This includes purchasing equipment and machinery to expand your business or purchasing land and buildings for use by your enterprise. Loans are also available for individual farmers who want to start their own farms or improve on their existing ones.    

Provide mentorship and business advice.

Mentorship is the process of learning from someone who has been through what you are going through. It can be informal or formal, one-to-one or group based. Mentors can help you with any area of your business that needs improvement or guidance, such as marketing strategy, customer service and sales techniques. Mentors provide valuable advice on strategies that have worked in their own businesses as well as insights into how they overcame problems in their own businesses. They also share tips on how to avoid certain mistakes that might derail your progress if you were to make them yourself!    

SME expos are beneficial to the individual and country’s economy.

SMEs have a huge role to play in Kenya’s economy. They are responsible for creating employment, wealth and innovation. SME expos help to boost the growth of small businesses which will in turn enhance their overall performance and thus help in boosting the country’s economy. SME expos provide an avenue for small businesses to exhibit, network and share experiences with fellow entrepreneurs from other countries. Through these expos, many new ideas that can be adopted by others or improve existing ones are generated by participants who attend such events.    

The Judiciary and Kenyatta International Convention Center, Nairobi, Kenya

 

Conclusion

With the above benefits, SMEs should consider participating in expos. The companies are assured of increased market share once they participate in expos. Expos also provide an opportunity to get capital loans and learn from other experienced businesses. This will eventually result in more jobs being created, thereby boosting the economy of Kenya.

Reach out and talk to us via 

 
Email: info@robisearch.com
 
Phone Number: (+254716413386 ) or  (+25480655987)
 
or
 
find us at
Suraj Plaza 5th floor,
Next to Transit Hotel, Opposite Jamuhuri Highschool,
Limuru Rd, Ngara, Nairobi, Kenya
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  • support@robisearch.com
  • Digital, Marketing, Technology for SMEs in Kenya
  • May 31, 2022

How Bulk SMS Chapchap is Revolutionizing Communication for SMEs in Kenya

Introduction:

ROBISEARCH Ltd has been in the business of supplying communication solutions to small-scale enterprises (SMEs) in Kenya for over six years now. In that time, we have seen the importance of efficient communication in the success of businesses, big and small.

 

We are proud to announce that our latest innovation, Bulk SMS Chapchap, is changing the way SMEs communicate with their clients and suppliers. Chapchap is an integrated bulk SMS messaging service that allows businesses to send and receive messages from a single platform.

 

This post discusses the benefits of using Chapchap for SMEs in Kenya and how it can help your business grow.

Bulk SMS Chapchap is a powerful communication tool for SMEs in Kenya

Bulk SMS Chapchap is a powerful communication tool that is helping small and medium-sized enterprises (SMEs) in Kenya to communicate with their customers, employees, and other stakeholders.

 

Here are some of the key benefits of using Bulk SMS Chapchap for communication:

 

1. It is affordable: Bulk SMS Chapchap is one of the most affordable communication tools available to SMEs in Kenya.

2. It is fast: Messages sent via Bulk SMS Chapchap are delivered almost instantly.

3. It is reliable: Bulk SMS Chapchap is a very reliable communication tool.

4. It is versatile: Bulk SMS Chapchap can be used for a variety of purposes, including marketing, survey collection, event coordination, and more.

 

Overall, Bulk SMS Chapchap is an extremely powerful communication tool that SMEs in Kenya should not be without.

 

Bulk SMS Chapchap offers a wide range of features at an affordable price

 

Bulk SMS Chapchap offers a wide range of features, making it the perfect communication tool for SMEs in Kenya.

 

Some of the features include:

 

  • Unlimited sending and receiving of SMS
  • Group messaging
  • Delivery reports
  • Personalized sender ID
  • Long messages (up to 4,000 characters)

 

The affordable price makes Chapchap the perfect solution for businesses of all sizes.

 

Bulk SMS Chapchap is easy to use and can be integrated with M-Pesa

Bulk SMS Chapchap is easy to use and can be integrated with M-Pesa. You do not need any special software or hardware to send or receive messages. All you need is a computer or phone with internet access.

 

You can also use Bulk SMS Chapchap to send messages to people who do not have cell phones. Just enter their email address and the system will automatically send them an email with a link to the message.

 

Bulk SMS Chapchap is the perfect solution for businesses that need to communicate with their customers, suppliers, delivery guys quickly and easily.

 

Bulk SMS Chapchap is helping businesses to improve customer retention

Bulk SMS Chapchap is a simple and affordable way for businesses to improve customer retention. By sending bulk text messages to customers, businesses can remind them about promotions, new products, and special events. This simple communication tool can help businesses to keep their customers informed and engaged.

 

Bulk SMS Chapchap is also helping businesses to communicate more efficiently with their clients and suppliers

Bulk SMS Chapchap is not only helping businesses to communicate more efficiently with their clients, but also with their suppliers. In the past, businesses had to rely on emails or phone calls to communicate with their suppliers, which was often time consuming and inefficient. With bulk SMS Chapchap, businesses can now send and receive messages quickly and easily. This has helped to reduce communication costs, and has made it easier for businesses to keep track of their orders and deliveries.

 

Bulk SMS Chapchap is the future of communication for SMEs in Kenya

Bulk SMS Chapchap is the future of communication for SMEs in Kenya because it is fast, reliable, and affordable.

 

Bulk SMS Chapchap allows you to send text messages to large numbers of people quickly and easily. This makes it ideal for businesses who need to communicate with a large number of people at once.

 

Bulk SMS Chapchap is also reliable and affordable. This means that you can keep in touch with your customers and staff without spending a lot of money.

 

Conclusion:

Bulk SMS Chapchap has emerged as one of the most efficient and reliable ways of communicating with clients and suppliers in Kenya. By enabling businesses to send mass messages to large groups at once, it has revolutionized communication for small and medium-sized enterprises in the country. Additionally, its integration with M-Pesa makes it even more convenient and affordable for businesses to use. As a result, Bulk SMS Chapchap is fast becoming the preferred communication tool for SMEs in Kenya.

 Reach out and talk to us via 

 
Email: info@robisearch.com
 
Phone Number: (+254716413386 ) or  (+25480655987)
 
or
 
find us at
Suraj Plaza 5th floor,
Next to Transit Hotel, Opposite Jamuhuri Highschool,
Limuru Rd, Ngara, Nairobi, Kenya
Read More

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