Your website is often your customers’ first impression of your brand. Even if you are a brick and mortar business that depends on local foot traffic, there’s a good chance that your customers are researching your business online before they come in. That is why it’s vital that you have a professional website.
The importance of a website cannot be overstated. But if this website is unattractive or hard to navigate, then you may be turning your customers away without even knowing it. In fact, a survey from Business 2 Community shows that 94% of people stated that web design is the top reason that they mistrust or reject a website.
Today we shall check on 5 important elements that will make your website more attractive and look professional, to help[ attract more customers.
It shouldn’t be hard for visitors to find what they’re looking for on your site without clicking around several times. Navigation menus should be clear and simple, helping visitors find what they’re looking for in just a few moments.
2. Attractive Design
Your site should be attractive, using colors and images that align with your brand while also being pleasing to the eye. A professional site has a balance between attractive design and content that’s easy to read and quick to load.
The content on your site should be informative and help visitors better understand your products and services. It also needs to emphasize relevant keywords that your consumers might use to find brands like yours online.
4.Search Engine Optimization
Your site structure and content both need to be optimized for search engines like Google. Professional site design includes SEO services that ensure consumers can find your site online.
5 Fast Site Load Times
If your site doesn’t load within a few seconds, visitors may be inclined to leave. Professional website design will ensure quick load times to improve the user experience
Your website should make it easy for visitors to convert with a quick and simple check-out process. Your shopping cart should also be easy for customers to use and come back to if they click away from your page.
In conclusion, Websites are important elements of advertising your business to a large audience at once. However, well developed websites do better. Robisearch Limited offers you the best and professional website designing services in Kenya at an affordable prices. contact us today!