7 TIPS THAT WILL GUARANTEE SUCCESSFUL INCREASE IN PRODUCTIVITY FROM YOUR EMPLOYEES

There are so many things as employers one has to put into consideration when running you hiring your employees, but how do you effectively maintain, retain and get maximum productivity from your employees is crucial. From having a proper system in place to measure your employee performance to having a good and bias free employee appraisal plan all work for the better good of both the employees as well as the business as everyone is happy at the end of the day, and you are assured your customers will be served with a smile, to satisfactory. By use of tools such as the ERP system where you can track progress and performance of employees and reward accordingly.

From arising SMEs where the owner/CEO does 80% of everything to the more grown businesses with managers and more employees like a manager, one of the most important ones is to motivate and inspire employees. Only motivated staff members will perform at their best and be maximally productive. Here are seven ways managers can motivate their employees.

  1. Praise

People want to know if they’ve done a good job. The positive assessment from a superior position can be a powerful spur to productivity. While you shouldn’t tell a worker they did well when they didn’t, honest praise is a valuable motivational tool. Positive feedback will make an employee want to continue their success forward to their next project. Knowing your work is valued will help to motivate anyone.

  1. Encourage autonomy.

People are happier and more motivated if they feel they are in charge of their own destiny. Don’t be a micromanager or a control freak — an overbearing attitude will destroy morale. If an employee can handle it, let them have a freer reign. You don’t need to be staring over their shoulder on every project. Your workers will enjoy their jobs more (and do better work) if they have more freedom.

  1. Treat them with respect.

Just treating your employees like they are intelligent adults can help. Sadly, many corporate motivation campaigns are juvenile and insulting. Motivational posters have never motivated anyone, and team-building exercises are often a waste of time. Simply acting as if your workers are competent, sensible, and trustworthy can be a powerful motivator all on its own.

  1. Allow honest criticism and complaints.

Nothing’s more frustrating for a worker than feeling they can’t openly express their opinion on a touchy subject. Your subordinates will be much happier if you let them voice their complaints openly and plainly. Don’t bite an employee’s head off if they come to you with criticism. Of course, you must preserve your position of power — but you can allow plenty of leeway before your authority is compromised.

  1. Ensure a healthy work life balance.

Your staff doesn’t want to be worked to the bone. While riding your employees hard may boost productivity temporarily, the accompanying drop in motivation will ultimately be more significant. Workers can only be happy and energetic in an environment that respects the need to balance work and free time. So don’t demand overtime every week, and let your employees take time off if they have good reason.

  1. Be fair.

A boss who has double standards for pet employees will destroy office morale. One person receiving more than their fair share of credit (or money) devalues the efforts of everyone else. Employees left out in the cold will feel depressed and unappreciated. Adjudicate any disputes between employees in an impartial, even-handed way. While you’ll especially appreciate certain workers, don’t give them perks they don’t deserve — managers need to motivate all their subordinates.

  1. Pay them more.

Ultimately, the most effective motivator of all is money. People do their jobs for the pay they receive in return. Of course, it won’t always be possible to increase salaries — but if you really need to raise morale, raises are the best strategy or good commission plan. It isn’t just about having more money an employee’s salary is also a sign of how much the company values them. People are more motivated to work for companies that value them highly.

 

ROBISEARCH LTD transforming the world through innovation.

 

 

 

By; Waithera Mwangi.

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HOW TO SAVE MILLIONS ON ADVERTISEMENT USING THESE 5 STRATEGIC TIPS.

Perfection has often been viewed as unachievable in today’s society, and true to this there is no perfect market or perfect business. As entrepreneurs, you will often find yourself on the wrong side of lady luck, and that’s okay, you just get up, dust yourself off and champion on towards the vision you have set for your growing business. Relevant information is power as we commonly known and luckily for you ROBISEARCH offers you 5 strategic tips on how save yourself millions on advertisements.

  1. TARGET THE RIGHT AUDIENCE

One of the best ways to maximize your budget and spend your advertisement money efficiently is to ensure you’re reaching your business’s target audience. To do this, first make a profile of your target customer. You can survey your existing customer base, or refer to demographic information you’ve already gathered about your audience, including details included in mailing list sign ups. Once you have a demographic profile of your target customer, choose advertising platforms that make sense for that audience and your location.

  1. ADVERTISE WHERE YOUR AUDIENCE IS

Now that you understand who your target market is, do your research on the various ad platforms available to make sure your advertisement will reach your target customer. For example, you can send out bulk sms messages advertising your products to your clients especially when you have promotions, happy hour or on holidays to wish them happy holidays.  If you’re considering print, broadcast or outdoor advertising, request a media kit before purchasing ad space to make sure the demographics make sense for your targeting. Also using of a very unique website too attract your clients to your page where you post your products and services can win you some good and loyal clients who can easily refer their friends and family to the blog too.

  1. TRACK AND MEASURE SUCCESS

It’s important that you evaluate the performance of your advertising campaign so that you can make informed decisions about future ad decisions. Digital ads make it easy to track the success of your efforts; social and PPC ad platforms give you detailed reports on how much you spend, how efficiently you spend your budget, the best performing ad creative and the demographics of the people who engage with your ads. You can get a sense of how many people click on your digital ads and what percentage of those people go on to make a purchase or take another desired action on your business website. With broadcast and outdoor advertising, it can be more difficult to measure success. Consider using a unique, email address or phone number in those ads, so you can see how much interest they generate. Or, include an offer code that can be used for a discount on your website. If you use a unique code for each ad you create, you’ll be able to compare the success of all your advertisements.

  1. GET THE TIMING RIGHT

If you don’t have the budget to advertise all year long, it’s best to run your ad campaigns during the most effective times of year. Study your business earnings and identify your busiest seasons. Maybe, if you’re a retail business, your peak season is during the December holidays. Or, if you run a landscaping business, you’re probably busiest during spring and summer. Advertising during the time of year when people are most likely to pay for your products and services can increase your return on investment.

  1. TRY RE-MARKETING STRATEGIES

Re-marketing is relevant for most forms of digital advertising. It involves targeting your ads at people who have visited your website before but haven’t converted to a paying customer. You can create highly personalized ads to engage with these users, based on what they previously viewed on your website. These ads will then be more relevant for the customer and with engaging copy or a discount offer, you can hopefully convince the person to convert.

CONCLUSION

When it comes to saving money in business especially in advertising, proper research and planning is key always. Seek advice also from people in the industry and always compare rates of the advertisement platforms you want to market your business through. You got to spend money to get money is the rule of the game.

Robisearch LTD transforming the world through innovation.

By; Waithera Mwangi.

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HOW TO ACCURATELY IDENTIFY YOUR TARGET MARKET.

When it comes to dating, everyone has a type, it could be a physical type, mental or a character type, and yes the qualifications for cut out may differ but truth be told we all have a preference.

Same applies to business, we have got to identify our target market so that the effort and resources you put are actually fruitful and bring atleast a 70-80% outcome should bring money back to the company in terms of sales and profit.

Knowing who makes up this primary audience should be your goal when you are trying to identify your target market.

Below are some of the ways to identify your

1. Understand the customer problems that you solve

Start with the problem – A good way to determine who is likely to become your customer is to clarify the problem that your product or service addresses, understand the problems that you solve and use that to your advantage, make sure your products are customized to solve your customers needs and wants.

Example you can have delivery services to ensure working parents, wives or very busy individuals are able to have fresh vegetables,fruits and even their shopping delivered to their home and saved of the effort and hustle to have to got to the market to sort that out.

2. Paint a picture of your target customer

Note down all the different types of customers that suffer from the problems you solve. Listing out the characteristics of your typical customer is another good step towards identifying your target market. These characteristics need not be personal ones; they can pertain to lifestyle, income earned, disposable income, geographical location, hobbies, and many other things. Once done, you can start to build up a picture of these customers.. Also group them by market sector – are they manufacturers, recruitment agents, and gender, age, anything that helps you zero in on your target market.

Define them in as many relevant ways as possible by:

  1. Determine what needs your product fulfills
  2. Use a funnel approach
  3. Gather survey data to identify potential markets you might find it worthwhile to contact a marketing firm that can help you gather preliminary data.

3. Which specific customers will benefit from your offer?

Ask yourself:

  • To whom will these problems be most troublesome?
  • Who will have the most to lose by not dealing with these issues?

If you can demonstrate that the cost of NOT sorting out the problems is GREATER than the cost of dealing with them, then your case becomes compelling.

Take into account aspects like emotional upheaval, stress and the risk to reputation when implementing your solution, as well as a bottomline cost. It is all these factors that make up the value you are offering.

4. Think about niche markets

Today we live in the world of niche. For example, we are no longer prisoners of television schedules. We can watch what we want at our convenience, from almost anywhere in the world. Every person can enjoy a unique viewing experience.

The web is fantastic at delivering personalised products and services, cutting out many of the distribution challenges that previously existed.

These factors mean that it is a more effective strategy to be a big fish in a small pond, rather than the other way round. It will be easier to build your reputation and gain refferals. You will also find you get more from your marketing endeavours.

With what you already know, start to segment your market. Do you want to work:

  • with particular types of people – high-net-worth individuals, men, women?
  • in certain geographical locations – Peterborough, The ?
  • around defined market sectors – manufacturers, accountants?

 

5. What company expertise can you offer?

One way of deciding on the right markets to pursue is to think about your business and its employees.

  • Do you have particular areas of expertise? For example, do you have a lot of experience in particular markets, such as finance and accounting?
  • Do you have unique knowledge of a specific geographical area?
  • Are you better at getting on with certain types of people?

All these factors could help you establish a particularly attractive offering for your target market.

Take an accountant working alone in Nakuru, for example. For a start, working all over the country is probably not practical. They may therefore decide to only work with clients in the North West.

It may be that before going it alone they worked in-house for a couple of different entrepreneurial businesses. Therefore, the accountant may decide to make their marketplace ‘Entrepreneurs in the Nakuru’.

Suddenly, if you are an entrepreneur in the Nakuru, this is an accountant probably worth knowing. Because the accountant only works in this area, they are more likely to introduce you to the right people and know about schemes and funding available to entrepreneurs.

Meanwhile, by concentrating in this marketplace, the accountant knows which websites to look at and belong to, which publications to read and possibly write for, and which networks to attend. Within this target market it will be quite easy for the accountant to become known. Without limiting their market it would almost be impossible to know where to start.

6. Who are your competitors?

The market place has been termed as a jungle, an eat or be eaten kind of environment, where you have to keep your eyes open to discover an untapped opportunity or improve your products and services to rise and win over more customers.

Ever had one product that was just okay it did what you intended it to do but the challenges it presented were too much? Then you come across its competitor which is amazing doing the job better with less to none of the previous challenges.

Get to know what are their weaknesses and customize, innovate your products and services to have the strengths that solve the needs of the customers, that your competitors do not offer.

Creativity, is paramount to get your clients into your products advertise these strengths as your selling point to clients, let them know, show clearly why they should choose you and not your competitors, prove that you are truly the better option.

 

At Robisearch we help our customer reach their business goals and reach their greatest potential ,  kindly leave a comment below.

Robisearch transforming the world through Innovation.

By: Waithera Mwangi.

 

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ADVERTISING TIPS FOR SMALL BUSINESS THAT CAN SAVE YOU SO MUCH MONEY.

Take a minute and just imagine getting the amount of money you have been trying to get from bank to loan you one year, interest free and no hustle and no debt collectors to constantly pester you to pay up before your contract expires. Picture seeing your business growing fast, in sales, profit and exposure. Sounds amazing right? Would you believe me if I told you all this is possible, hustle free and you will enough to even take yourself and family for vacation on the holidays. All this is very possible, by applying smart and strategic moves that save you money.

Here are the advertising tips you need to apply in your business which will save you so much money both short and long term.

1. TARGET THE RIGHT AUDIENCE.

The best money saving tip we can start for any business would be to reduce the unnecessary expenses incurred. Having a clear picture of who you are targeting in the market is very import, a well-defined demographic helps you focus the marketing strategies effort and resources in on central place to ensure it brings back to the business through leads becoming actual customers.

One of the best ways to maximize your budget and spend your ad dollars efficiently is to ensure you’re reaching your business’s target audience. To do this, first make a profile of your target customer. You can survey your existing customer base, or refer to demographic information you’ve already gathered about your audience, including details included in mailing list sign ups.

Just the power of focus and consistence is amazing, an organization can be save billions in advertising if its able to focus its advertising effort on the target market. Identify your target market who are the people who need and use your products, which problems are you solving in society. Once you have a demographic profile of your target customer, choose advertising platforms that make sense for that audience and your location.

 

2. ADVERTISE WHERE YOUR AUDIENCE IS

As we begin a new year you have to clearly distinguish what works for you as a business and what doesn’t. Now that you understand who your target market is, do your research on the various ad platforms available to make sure your advertisement will reach your target customer.by using the social media platforms your audience actually lates to,could be emails, websites, twitter or even Tik Tok. Be willing to go the extra mile on the same.

  1. TRACK AND MEASURE SUCCESS

In order to plan for the future you have to analyze the past, and see if the applied strategies are actually working and leveling up your game in the market. it’s important that you evaluate the performance of your advertising strategies so that you can make informed decisions about future ad decisions.

Business success measuring.

Digital ads make it easy to track the success of your efforts; social and local ad platforms give you detailed reports on how much you spend, how efficiently you spend your budget, the best performing ad strategy used and the demographics of the people who engage with your ads. You can get a sense of how many people click on your digital ads and what percentage of those people go on to make a purchase or take another desired action on your business website. To track and measure the success of your business

4. GET THE TIMING RIGHT

Timing is so crucial in marketing. It’s not just on how you advertise but also when you do is a success factor to consider. For example, platforms like twitter are vibrant the morning hours as compared If you don’t have the budget to advertise all year long, it’s best to run your ad campaigns during the most effective times of year months and days. Study your business earnings and identify your busiest seasons. Advertising during the time of year when people are most likely to pay for your products and services can increase your return-on-investment ROI greatly and eventually pay for the money spent.

5. TRY RE-MARKETING STRATEGIES

Tried and tested marketing strategies are definitely the way to go. Re-marketing is relevant for most forms of digital advertising. It involves targeting your ads at people who have visited your website before but haven’t converted to a paying customer this could be by in boxing their emails if they left it or warm calling them if they left their number. You can create highly personalized ads to engage with these users, based on what they previously viewed on your website. These ads will then be more relevant for the customer and with engaging copy or a discount offer, you can hopefully convince the person to convert into a buying customer

Also use of simple and effective marketing like bulks sms to communicate with your customers of your discounts,promotions, happy hour offers,or just letting them know you care and want to wish them happy holidays, and to keep safe also works magic on your business both short and long term.

All in all the goal here is to save money especially in advertising your business and to ensure the budget is effective and efficient so that all prioritizes are met and the results are high.

By; Waithera Mwangi

 ROBISEARCH TRANSFORMING THE WORLD THROUGH INNOVATION.


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HOW SME’S CAN AVOID 2020 PROBLEMS IN 2021

First of all, Happy New year everybody, and welcome to 2021! The year we hope and pray will have much more blessings and opportunities open and ready for all of us.

Like many, 2020 has taught so many valuable lessons and opened our eyes in ways we would never have imagined, with the whole pandemic and economic shift and instability, a lot of us had to roll up our sleeves and find creative ways to stay afloat and maintain the businesses we run. This was a year full of the whole mix, the good, the bad the ugly, as things quickly changed however now, we are turning over to a new leaf, cheers to that.

As entrepreneurs their so many opportunities that are opening up in 2021, but what are some of the problems that can make you miss these amazing opportunities and how you encounter them is key.

Here are 6 problems SMEs are likely to get in 2021 and here are the tips on how to prevent them!

  1. Finding Customers

From big household brands such as Dettol to the small arising SME company or business, lead generation and finding creative ways of generating leads and attracting customers is the unspoken of rule of business. For any business to grow you need customers, and as many studies have shown, a business grows faster and quicker with a good and healthy generation lead and it is key to allocate resources and time wisely to avoid burn out on the same.

Tips and tricks:

When getting into any business, one has to identity their target market. When it comes to leads, who are your ideal customer is, what they do, and even the things they are likely in need of are important tips for getting great leads too. Majority of the effort in lead generation needs to be focused on your ideal customers rising your chances of generating actual customers from this from mere 30% to a solid 90%.

  1. Welcoming change

Change is inevitable, and as the saying goes, insanity is doing the same things over and over again but expecting different results.

One secret that corporations which have been around for years have discovered is that they have to embrace change and incorporate into their culture, listening to the client and applying the feedback appropriately is key.

Regularly revisiting and updating your business plan can help remind you of the changing market conditions and the need to respond to them. See the page in this guide on planning ahead.

Tips and tricks

An up-to-date plan helps you identify what action you need to take to change your business and the way it operates, for instance : taking surveys to know how the market perceives your products and services, finding innovative ways to incorporate the changes needed to meet your customers’ satisfaction, training employees so they can offer better services and higher ROI, renovating your brand image so as to flow with the times and not forgetting renegotiating contracts so they are in line with the strategies your business has. Such changes go a long way in propelling your business to greater heights

  1. Increasing Brand Awareness

A good reputation is said to be worth more than silver and gold, and in the business platform, this is so true. How can I grow my business to be a household name? How can I increase my products brand awareness and how can I compete with in the big leagues with companies that have been around for years and are well know?

Such are the questions entrepreneurs often ask themselves, and the answer to all these is just, increase your brand awareness, come up with killer strategies that will make you a household name but keep in mind it takes time, strategic effort, and be willing to spend some to get some kind of mindset.

Tips and Tricks:

Don’t be afraid to invest in:

  • Upgrade to better marketing strategies: we are used to seeing adverts on Tv, newspapers and hearing them on the radio, but the world is going digital my friend and so do you. Invest in high quality images and videos which accurately portray your business, its products and services to attract clients.
  • Also advertise using social media platforms, could be Facebook, Instagram or twitter, statistically, the average person spends 3-4 hours on social media and this is a great way to get increase your brand awareness.
  • Use of socialites and influencers in the market you in tend to penetrate is another amazing strategy that can used, as well as on good terms you can sign contracts with them to be the face of the business as brand ambassadors.
  • Blogging is another awesome strategy you can apply to increase traffic to your site and get your clients hooked on quality content that’s both informative and so intriguing they want to know more about your business, its products and eventually purchase the products and services you offer.
  • Good PR is key always

 

  1. Building an Email List

A great Email list can bring you more prospects than most form of advertising now days. In order to move prospects along their buyer’s journey to eventually become your customer, you need to build trust by staying top of mind and providing value consistently.

That starts with getting prospects into your email list.

That means you have to increase your email list by almost a quarter to just maintain it, never mind grow it. It’s the marketing team’s job to find ways to constantly add fresh, new email contacts to your lists. If worse come to worse to worse never buy email list, it is bad for your reputation and even worse for your financial position as it’s a waste of money.

Provide your clients with relevant and informative information that gets them hungry for more.

Get them hooked on your fountain of knowledge and wisdom so they quench for newsletters and willingly give their emails as they subscribe to your newsletters.

You can also request your current clients to provide their emails as you are closing sales, and regardless of whether the sale actually goes through or not, you have their email and that can be used in your email listing.

  1. Lead Generation

A good and quality lead generation channel is every marketing teams dream as this makes work so much easier. The sales increase within the set targets and everything just flows so smoothly, it feels so unreal.

Generating leads that are both high quantity and high quality is a marketing team’s most important objective Whatever content you are posting and marketing to your clients should entice your website visitors to be actual customers. A successful lead generation engine is what turns website visitors into prospective customers and provides a steady stream of sales prospects while you sleep what a joy this is from top management to sales team.

Tips and Tricks

You need to first utilize your most crucial too, your website and optimize your existing websites for conversions.

  • Creating custom landing pages for every single campaign that you run is key.
  • Write blogs and newsletters which can drive good traffic to your site.

Prioritize the most popular pages on your website first and let homepage, product page and contact page or pops be easily accessible.

  1. Delighting Customers

A happy customer is a loyal customer who will buy from you time and time again as well as be the one who will definitely give you free advertisement as well as bring you tones of referrals. Customer satisfaction is a great goal, but customer delight is even better. After all, delighted customers are the ones who buy from you again, write testimonials and agree to case studies, and refer you to people they know.

In order to achieve true customer delight so that your customers become promoters of your business, you must surpass expectations and deliver an unmatched experience.

 

Tips and Tricks

It takes work to continue solving for your customer in a way that turns them into raving fans. Here are some steps get you in the right mindset:

  • Innovation is the mother of necessity and you have to come with innovative strategies how you can provide unexpected extras that go above and beyond
  • Continue to measure satisfaction and improve the customer experience
  • Your customer satisfaction and care have to be on point by offering them
  • Great customer service during sales.
  • Amazing aftersales offers and support.
  • Bonuses and rewards whenever they bring in referrals who actually buy the products and services you offer.
  • Deliver on those expectations (and satisfy your customers’ needs) as advertised or promised by you company.
  1. Managing Workload using a workflow system

Without the right tools an artist cannot bring out the beauty of he’s masterpiece, what more of a business with the right system that allows the workload to flow with ease with everyone having individual tasks and targets and a way to monitor the same…fabulous is what it is.

At the same time, you can’t be everywhere at once as a business owner being able to focus on the prioritizes at hand and handle every department from a central place just makes that much easier and handling your business so much, more sweeter.

Tips and Tricks

The best ways to diagnose the roadblocks your team faces and increase efficiency is by creating ways for them to provide feedback. This can be done through:

  • Employee satisfaction surveys where they respond on how they were served by the employees and improvements they would like done is crucial.
  • Using a Customer Relations Measure CRM eases the work and tasks assigning load to monitor employees and what they are achieving easier.

  • Frequent one-on-one meetings with direct reports.
  • Use of an ERP system to help ease the HR processes and documentation as well as it having leave management so you employees apply for leaves and reduce paper work, call center management so that outgoing and incoming calls are easily recorded and monitored for quality assurance.

  • Asking employees for their honest opinions about threats to the business and the issues that give them the most “pain” in their roles and their innovation ideas and ways to improve the workplace for better productivity.
  • Finding the commonalities in the feedback you receive and the bottlenecks.
  1. Financial Planning

We all work with a budget, from households to businesses and governments, and everything has to fall within the budget otherwise its out, right?

For businesses financial planning is crucial cause one wrong move could be very costly mistake that can cause the collapse of business into debts and eventually close of business.

Providing your employees with the resources they need and ease their work to free up more time so they can be more productive in otherwise is every business owner want. So how do you achieve this? Investing in your business without over-spending outside your means can only be solved by making good decisions based on solid financial planning.

Tips and Tricks

  • Every business will be different, but you’ll want to,
  • cut costs where possible
  • manage cash flow by staying on top of invoices and bookkeeping.
  • use business credit wisely
  • Seek advice from business accountants and financial advisors to help you analyze your financial situation and help you make good decisions.

With all the information above, I hope with trial and application you will be able to make good and informed decisions that will grow your business to greater heights and rack in more profits to your business.

Robisearch Ltd transforming the world through innovation.

By: Waithera Mwangi

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WHY ERP IS THE BEST SOFTWARE TO HELP YOUR BUSINESS REACH ITS GREAT POTENTIAL FASTER.

In this day and world, working smart is so much better than working hard. Reaching you’re your ten year business goals can even be reduce to five years if you plant the seeds of gold into your business and execute the tight and timely strategies that effectively propel your business forward. However these are the few known secrets most business owners are not aware of and may never know, sad. Recent research carried on smes showed the impact of technology spending on small business outcomes, with businesses that adopt and invest in technology being 68 per cent more likely to see growth

Many view technology as a positive force for disruption, presenting new opportunities. -SMEs thrive by exploiting key advantages, which we describe as their Four Aces: Applying technology, Agility, Accelerated innovation, and Attracting talent. Use of tricks, tips and effective strategies are the only way you can level up your business. From managing cashflow, simplifying bill payments, enabling the digital signing of documents, automating approval processes, recovering debt, completing compliance work, onboarding new clients, and acquiring and engaging new customers, the implementation of the right technology can help small businesses increase revenues, lower costs, improve payments times, streamline processes, improve efficiency and meet the demands of a remote workforce.

The ERP also known as the Enterprise Resource Planning software is a must have innovative tech tool that many businesses are investing in to propel their business to greater heights, leaving their competitors in the dust. It ensures that the workforce a company invests in actually brings return in investment RIO with measurable results that can be used to assess the growth and work progress of an employee.

ERP software is unique because it touches many or all of the different aspects of a business. It’s an end-to-end solution with features such as the following:

Its so incredible the number of problems a company or business can save its self from facing in the future as it grows and expands by integrating this amazing innovative software into their everyday processes. Below are a few points of what you are missing out on.

Advantages of ERP that will enable you business to grow to its greatest potential.

Increased accountability

Your employees each have a unique account that helps for accountability. The employees are each assigned tasks which can be updated on a daily basis, weekly, monthly or even fortnite. The tasks assigned can be accessed at any time of the month thereby providing percentage of attained targets as set within the system.

 

Employee self-service which reduces the HR processes

The erp contains expenses module whereby employees can request for funds while at the same time accounting for any expense they have incurred during work. The employees can request for money by applying through the system in case of emergency which can be accounted for when deducting from salaries. The employees can apply for leave using the system and have it approved or denied by the one in charge.

 

Allows for Increased Productivity

The system is incorporated with biometric which can be used to for time management hence accounting for employee work hours. This can be used in calculation of required salaries for jobs where workers don’t report on daily basis. A considerable number of businesses experience remarkable enhancements in their efficiency and overall productivity with investments on ERP solutions. They can help eliminate repetition in business processes and tedious manual tasks, as well as improving efforts following the implementation of an ERP software – which saves employees valuable time. This, plus so much more, allows them to focus better on other areas of business operations or processes that need improvement.

 Improved Reporting and Planning

Along with improved visibility, better insight is a major advantage of ERP software. Implementing an ERP across departments means your organization has a single, unified reporting system for every process. By having a single system in place, an ERP system can readily generate useful reports and analytics at any time. This software gives you the ability to analyze and compare functions across departments no hustle no stress.

Standardized Business Processes

It also allows businesses to standardize their own processes and systems, which further enhances productivity and efficiency. These processes deliver consistent results that allow you to continually improve the way in which you operate your organization. And because many processes are automated, errors and costs are greatly reduced. As a result, there’s less friction and improved collaboration between departments.

 

Provides Real-time Information and Data

One immediate impact of implementing an ERP solution is the systematic and uniform flow of business data and information across all departments in an organization. Being provided this real-time information allows you to make better business decisions and ensures you that all the information and data is completely up to date and precise. Many business organizations get a step ahead in real-time analysis with complete access to standardized and reliable data.

Improved Customer Service

ERP systems usually tend to come with some sort of Customer Relationship Management (CRM) application, along with sales, financials, and other front-office functions. The CRM function of an ERP is extremely important, since the main way a business stays competitive and “in the game” is obtaining returning customers – which results in profitability. For instance, sales and customer service department employees can communicate with customers better and improve relationships with them through faster, more accurate access to customers’ information and history that an ERP system provides.

 

Promotes Cutting Operation Costs

Integrating a powerful ERP solution saves you so much money and helps reduce a business’s labor and operating costs. With it, businesses can better manage their time and entrepreneurial resources, eventually saving their resources, money and seeing maximum ROI.

Simple Estimating and Quoting

ERP software helps make reporting and quoting much easier and more customizable. With improved reporting capabilities, your company can respond to complex data requests more easily and users can even run their own reports without relying on help from IT. This saves your users time to use toward other, more important projects

Provides Seamless Integration

The beauty of ERP solution is that it uses an integrated centralized database that supports all core processes of a business. This leads to the effortless integration of every single department and process within the entire organization.Thus allows for greater sharing of ideas and it also helps with informed (and better) decision making.

Still in doubt, just check your business’s vision and goals, and you see how amazing this software will save you so much time, resources and money enabling you to reach them in half the projected time. A worthy investment indeed.

 

Save yourself the hustle,          #GoDigitalNaRobisearch

Call us today for a free quote on ;

0716413383    or    0780655987

 

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HOW YOU CAN INCREASE YOUR PROFITS BY ELIMINATING THE MONEY-DRAINING LOOPHOLES.

Ghosts, whether in western or African aspect, whenever you hear the term ghost you think of a scary super natural being that is a person who died along time ago or a floating white sheet making some very weird and disturbing sounds, that raise the hairs on the back of your neck, right? Well, all these are the images that pop into our heads due to the stories and movies we have come across. However, talking of a ghost worker or employee is something very different, but should be taken with seriousness for the prosperity of any business or organization.

Technically speaking a ghost worker, or ghost employee is someone recorded on the payroll system, but who does not work for the organization or business. The ghost worker/ghost employee can be a real person, who with or without their knowledge, is placed on the payroll, or a fictitious person invented by the dishonest staff. Don’t blame the ghosts; they may be 100% innocent, and they’re certainly not the ones getting rich. It is not easy to eliminate ghost workers and buddy punching without establishing accountability and abandoning more traditional forms of identification such as ID cards, PINs and passwords that can be easily exploited.

Biometric technology can be installed to be the perfect tool to eliminate ghost workers this can be done by installing a biometric time clock or identification device and linking it to the existing payroll software. With a biometric system in place, employees provide their biometric credentials such as a fingerprint, finger vein, or iris photograph to punch or log into the system.

Once integration is complete, the attendance and time data of all employees and retirees can be set to be automatically recorded into payroll. This automated payroll entry eliminates human interference to register non- registered employees. There is no magic bullet. Effective financial control requires a reasonable control environment.

Tackling ghosts with technology

Robisearch helps you exorcise these ghosts from the workplace using biometric technology for clock in and out of employees changing the dynamic of the issue from a negative to a positive and saving you money in the process and here’s how :

 

  1. Captures unique biological traits

It captures unique biological traits. Biometric time clocks use technology to detect a person based on their individual make up.

 

  1. No more ghost employees making you lose money.

In a time where every cent counts, don’t lose sleep trying to count the heads of your employees and students. Let digital technologies do that for you, giving space to take action that has lasting effects. The will to remove these people robbing you in broad daylight is not enough, yet when combined with the right technology, any organization can realize great efficiencies and create a beachhead to modernize their processes and culture.

 

  1. Zero forgery can be used to manipulate the information of employees in their clock in and out.

Trust the accuracy of which employee is on the clock. Biometric Physiological attributes cannot be duplicated or forged. Supervisors and managers feel confident that they are tracking employee’s time and attendance accurately.

  1. Prevent buddy punching practices.

Possibility of someone clocking in for another is Nil. Characteristics cannot be duplicated which prevents anyone from clocking in for someone when they are absent.

 

  1. No more time theft

It is very frustrating as a business owner to always be there to m It eliminates time theft. Companies also lose tremendous amounts of work hours each year because employees waste 20 minutes per day on employees reporting to work late and leaving work before time. This kind of accuracy ensures an employee’s time is monitored so the possibility of leaving early or coming in late is eliminated or unauthorized.

 

  1. Remote monitoring of employees

Have you ever been in a situation where you have assigned work to your employees but you have no means of monitoring if what you had assigned is actually being carried out. The only thing you can rely on is their word, which often is dripping with false information. Fortunately, technology has made things so much simpler for business owners as it monitors remote workers. This innovative technology can integrate with mobile devices or the internet. The use of biometrics enables employers to monitor employees working in remote places and send messages to their phones every time an employee clocks in and out of work or access certain access controlled rooms/ regions in the company.

  1. Increases productivity.

With manual means eliminated and biometric clocks put in place, time is saved reducing staffing overhead and providing an accurate picture of labor data to the payroll department.

 

  1. Increased Return on Investment.

 When the biometric time clock is implemented, a positive ROI is achieved by the following means: eliminating employee theft, eliminating buddy punches and elimination of loopholes and inaccuracies brought along by the old types of time keeping and attendance management systems.

 

  1. Convenient option.

This removed the option of an employee worrying about forgetting their login passwords, losing their access ID badges so they get to work quickly and save time able to concentrate fully on the task at hand.

 

 

Save yourself the hustle and headaches of trying to manually manage your employees and eliminate ghosts by #GoingDigitalWithRobisearch

 

ROBISEARCH TRASNFORMING LIVES THROUGH INNOVATION.

By Waithera Mwangi.

 

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EFFECTIVE STRATEGIES THAT SAVE YOU MONEY AND TIME IN YOUR BUSINESS MANAGEMENT.

Robipos POS system

Most people love dancing, or at least watching others dance, with salsa being a favorite for many, with one step forward two steps back kind of motion. Unfortunately, this usually the fate and motion most businesses move in. We have all heard of the saying Go big or Go home, but how many of us actually apply it to our business in relation to its growth and vision and access if you are moving forward or backwards? Do you face challenges that make you question the realization of that 10 year vision you have come to be or was it just a dream, a mere fantasy of sorts.

In 2017 it was projected that the Kenyan economy would grow with a GDP of 6.4% with SMEs contributing to 3% of this. However, a  recent National Economic Survey report by the Central Bank of Kenya (CBK) indicate that SMEs constitute 98 percent of all business in Kenya , creating 30 percent of the jobs annually as well as contribute 3 percent of the GDP.

So what could be the issue leading to this, and what can be done to help the very businesses that make such a big impact in both our GDP growth and that of our employment rate reach their greatest potentials and surpass their 5th and 10th anniversaries.

I would like you to close your eyes for just a moment and picture your business at its peak, having accomplished the goals and vision you have set for it right now. At this moment you are bigger and better and have grown so much investors are sorting after you to partner up and work together. Now everyone can see the vision you had a few years ago coming to life and the potential your company has of going to greater heights. Sounds amazing right? All this possible and will very much come to be a reality dependent on the next steps you take in the critical growth stage of your business and here are the secrets that ensure your business gets there.

Ever heard of the POS/point of sale system? Of course you have, its one of the technologies that have revolutionized the retail and wholesale world. This software has raised the bar up for the SMEs increasing their chances of growth and success in the future.

Let me give you a brief highlight of what you are missing out if you dint already have this system that helps you manage your sales stock and expenses with ease already.

1.POS Includes an Over All Inventory Management System

Stock management is critical for any business to grow and failure to manage it can be catastrophic for any business. Below are some of the amazing benefits of POS to your business.

  • Stock management at ease

With traditional register, staffs have to physically view inventory while POS support them to automate checking stock on computer or you to check on your phone. Even any adjustment happened, staffs don’t have to check it manually but through a glance at the screen saving you time controlling stock for your business.

Best POS in Kenya

  • Sends you alerts of low stock:

The beauty of this is that you can set in the system, in that it sends you alerts every time stock is below the set amount so that you never find yourself in a position where you do not have stock and have to disappoint and tell them you are customers you are out of that product.

Furthermore, POS can track the biggest sellers and re-order those products when the stock gets low.

  • Alerts you of the expiring stock before time

The system is set in that it gives your warning of goods that are about to expire long before the expire as to avoid loss of profit to when they expire in your possession

  • See Real-time Inventory Update

POS has this function while traditional one can’t do this. It will eliminate a costly hand count and time-consuming steps plus allow you to make better strategic financial decisions for your business’s future.

  • View your sales and stock from anywhere

With a cloud based POS system you can be able to view your sales and stock from anywhere you are using your phone as the system can be linked to it. This really comes in handy to increase accountability of your staff and prevent theft and irregularities that lead to misunderstandings later on.

2.  Faster Service than Traditional Cash Register

Instead of manually complete all checkout steps for customers, staffs now can use POS System integrated with other devices such as barcode scanner, Lipa na M-Pesa real time, printer and so on. They work well together, automatically and precisely.  Therefore, it helps staffs reduce time-serving per transaction by completing payment procedure faster.

3.  Simply Accounting Process

Old fashioned cash registers force you to hire accountants to sort through hundreds of receipts. However, POS will create and record its own once in the system for easier checking later.

4.  Cut Down on Users Errors

By minimizing manual steps and times of re-entering data, POS can cut down on users’ errors.

5.   Look Up Transaction in Past Easier

For example, if staffs wanted to know how much they had sold the day before or if a client wanted to return a certain good they bought, POS could give detailed information in a snap while traditional register took many hours of laborious work to find out the same answer.

6.  Use POS to Create elegant Purchase Order and invoice, Eliminating Extra Steps

When using POS, it’s quicker and more convenient to know when your store should create Order Purchase. Then, it makes sure that you never run out of hottest selling products. As well as generating amazing and elegant invoices for you clients.

7.   Easier Tracking Staff Actions

Maybe you should know that POS System records any actions of staffs for later checking and staff payroll. Individual staff is linked to the specific transaction. Therefore, POS supports managers to identify a single individual with weak and strong sales figures. Thus, a spirit of healthy competition will be fostered well in your business

8.  Provide complete & precise sales reports

By implementing a POS system, you can generate complete and accurate sales reports. The reports generated include; the number of products sold, bestselling product, profit margins, and many more. Through the system, you can minimize human errors that usually occur when entering sales data, so the resulting data is completely accurate

9.  Maintain Price Consistency

If your business owns multiple branches in different locations, the problem of keep price consistency is worth considering. And POS, with its functions, could access to digital product database to amend products’ price as well as automatically apply across all business locations.

10. Strengthen Efficiency

Firstly, POS System levers staff’s confidence in many ways. They are not under the burden of memorizing price, the name of products anymore. POS system will show all products on to choose and add to cart easily with smart categories helping them precisely identify items they want.

11. Easy to install and maintain

POS systems and software is easy to learn. As POS developers and sellers, Robisearch will train staff and management on how to use the system. As well, POS software can be integrated into other applications so that all areas of business management can be viewed in one central place. It gives the user better control of the business. As well, technical support is only a phone call away.

 

We as Robisearch got you covered with the state of the art POS system suitable for retails and wholesalers both for liquor shops, pharmaceuticals, Agrovet, bar and restaurants, supermarkets and minimarts etc, with our system customizable to meet your every need and help you with all your business solutions.

Call us today for a free quote.

 

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HOW TO MAKE MANY PEOPLE KNOW ABOUT YOUR BUSINESS AND PRODUCTS.

Tips on how to make many people know about your Wonder why your competitors are thriving during the pandemic, here is what they are doing that you can apply, to get a head in the market!

Have you ever wondered why so many businesses fail before they ever reach their second anniversary, statistically the numbers are even worse five years down the line. We Robisearch Ltd having worked with so many clients, to get them ahead of their competitors and increase their ROI and profits, we have discovered the secrets that help businesses strive ahead despite the pandemic situations and problems most face and want to share them with you for free.

Affordable advertisement.

Imagine a perfect world in which you could advertise nationwide or even globally and reach your customers for free, sounds amazing right? Bill boards, newspaper and TV adverts were the means used in the past but as the world goes digital, you are left with option except of (Go digital or go home).

Well we don’t live in a perfect world but there are ways as a business owner you could apply to reach your target market and increase your sales without breaking the bank and this is what a lot of businesses owners have not yet discovered.

What effective strategy have you been using as business owner to reach your clients?

The use of bulk sms is a tactic that came into the market and is now more widely used by businesses to  promote their products and services, discounts, massive offers and especially during festive season to stay in touch with their customers by reminding them to keep safe and wishing them happy holidays. At affordable rates of up to less than a shilling per sms for 1 to over 100,000 customers. Some businesses that were closed down during Covid-19 lock-down are now creatively using this platform to win their clients back and let them know they are back to business with a bang.

  • Websites and E-commerce sites.

The pandemic came with so many shortcomings, but to many it brought massive opportunities to grow their businesses in different platforms as they had to think outside the box and get creative ways of how they could still keep their business going and meet their customers need.

Ever thought of taking your business nationwide or even globally? Why not get an e-commerce website and get your business out there, increase your clientele and target market while you draw more profit and exposure to your business. Use of websites especially for e-commerce that have amazing and elegant designs, is another strategy many have taken up to reach their customers on a global scale as well as increase exposure, sales and accessibility by their customers.

Don’t be left behind, join the movement!  #GoDigitalNaRobisearch.

 

 

 

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POWER OF TECHNOLOGY IN A BUSINESS.

Many businesses that are being operated manually are suffering due to poor management of records, poor reports, poor budgeting, inaccurate stock taking/ inventory management, accountability, inability to recognize losses and profits immediately, slow business growth, poor planning, financial management problems, production problems and activities, lack of proper communication and much more.

In contrary to the same, a number of businesses that have adopted technology are reaping good profits, income, easier management of employees, controlled day to day general operations, good planning and easier management of inventory with various reports needed for decision making that are organised and up to date, proper trailing of employees and activities and tasks, good accounting management, good stock movement, close attention to debtors and creditors statements and automatic receipts that give their clients a pleasant interaction and satisfaction.

ROBISEARCH LTD (www.robisearch.com), the best and most trusted ICT company in Kenya is here to ensure you have full control of your business by automating your services to reduce any loss and maximize on your profits and revenues at all times. The software that can help you manage your business from your phone remotely. We invite you to give us a call to help you evaluate your business to know which software suits you best as our happiness is pegged on you managing business and realizing your business dreams and to make your work easier and enjoyable technologically. Imagine making double your profits the next time you review your numbers. Let Robisearch help you move from being a good businessman to a great business man by incorporating these technological solutions for your business: 

POS/ERP/Inventory/Stock control Software: This system helps you to manage: expenses, stock, purchases, Payrolls, daily reports, Integrated with MPESA for mobile transactions, financial and accounting management, digital receipts, recording daily sales, Production/Recipe/ Serial Management, customer incentives modules and CRM.

Property/ Rental/Accommodation management software: This helps you manage landlord portal, digital invoices and receipts/payments, vacant and occupied houses, tenant portal, complaint/compliment module, booking and reservation of rooms, online inquiry of vacant houses, automatic payments with real-time SMS to landlords, managing tenant’s agreement and leases and much more.

Biometric time attendance system: It monitors employees/students’ attendance by clocking- in and out to reduce time wastage. No ghost workers

E-Commerce and website development: It helps display your products online for people to see with/without prices hence customers can buy anytime from anywhere. We also maintain and create beautiful websites for awareness and marketing.

 

Bulk SMS/Email Software: This the best tool for reminders, promotional messages and marketing. It helps you send many SMS and branded with your business name to your customers. You can also use it to remind your client to pay or do something at specific time as well as wishing them good health during this hard time of COVID-19. Visit www.robisearch.com /info@robisearch.com for more details

 

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