IMPORTANCE OF ACCOMMODATION SOFTWARE – Robisearch’s Property Management Systems (PMS) or Hotel Operating System (HOS), may be used interchangeably, manufacturing, logistics, intellectual property, government, or hospitality accommodation management. They are computerized systems that facilitate the management of properties, personal property, and equipment, including maintenance, legalities and personnel all through a single piece of software. They replaced old-fashioned, paper-based methods that tended to be both cumbersome and inefficient. Today, most next-generation property management systems favour a software as a service model sustained by web and cloud technologies.
A property management system (PMS) is a software that facilitates a hotel’s reservation management and administrative tasks.
- Room bookings.
The system checks room availability and status, shows free rooms across different channels and the website booking engine. This function monitors double bookings and allows group reservations. Then it schedules bookings and displays information about current and upcoming bookings on a dashboard. Management of room inventory and allocation that prevents overbookings and duplication of bookings.
- Time effectiveness
The right hotel management software will massively cut down the time you spend on manual organisational tasks. The software does the majority of the work and lets you turn away your time to more important tasks, automated software enables your hotel staff to pay more attention to visitors. A path to success in the hospitality business is to create the best-personalized experience. If you pick the right solution, you can make significant time savings across almost every area of your business, also boosting your staff’s productivity and satisfaction.
- Develop strong relationships with your guests
A more streamlined check-in and check-out experience will boost your guest happiness. And that’s only the tip of the iceberg – anything from improved communication and additional services will also heighten guest loyalty. Choosing the best property management software will likely mean an increased level of retention in both guests and staff.
- Increase your online visibility
The right software is an important factor in developing your online presence. You can integrate guest-facing software like hotel booking engines, chat bots and a guest portal with your website design, enabling you to instantly accept online reservations and make guests feel confident in their choice to book directly with you.
Google values and assesses the user experience on websites, and those that offer a better user journey and interface will rank higher on Google searches – and other search engines.
- Implement an effective revenue management system
Most hotel management systems include pricing tools and other features to optimize revenue.
Gone are the days of having just a peak season price and a low season price – if you’re not setting prices in a more sophisticated manner, you’re losing out on bookings and not making the most of the guests that do book. You should be able to create and customize product rates, rate dependencies, and special offers and rules such as package rates.
- Manage distribution functions
A modern hospitality cloud should be able to easily connect to a channel manager so you can advertise across many channels and easily promote your business across the industry’s OTAs and third party booking services.
It provides real-time information that will help you grow your number of reservations and spread awareness of your property.
- Increase bookings
Every feature in your hotel management system should work to improve your overall number of bookings. Whether you intend to explore new markets or boost bookings in low season, the right software system is all about optimizing and maximizing what you can achieve.
Revenue management and a direct booking engine are two obvious features that will help you in this regard, but everything from integrations to smart reporting and automation will ultimately contribute.
- Accurate daily reports
Another IMPORTANCE OF ACCOMMODATION SOFTWARE is that, Hotel management, finance and revenue teams will have access to accurate daily earnings reports thanks to data-savvy hotel management software.
Meanwhile, operations and marketing reports will help you and your team to make reliable, data-driven decisions across your business.
If everything is in the cloud, these invaluable metrics are at your fingertips whenever you need them, without the need for time-consuming manual exporting and compiling.
- Prevent double bookings and manual errors
Hospitality management software systems are programmed to avoid double bookings and overbookings. Thanks to task automation, they also help prevent errors when front desk staff are inputting important customer data like name, passport details, and card numbers.
This means a better guest experience (no awkward follow up conversations asking for their correct details), more time for staff to focus on their important work, and more reliable business data and reporting.
- Analyze your customer base
Market and guest segmentation is another important benefit of the right guest management software system. The GM and Marketing Managers can keep track of the different types of visitors, with key demographic breakdowns such as age, gender and nationality.
This data allows you to make informed decisions on your marketing strategy. and increase the long-term revenue trends of your business.
- Transform your property
The many benefits of a hotel management system could help you grow your business in a short amount of time.It is convenient to have one centralized system that incorporates all the features and channels.
- Mobile maintenance
Increase housekeeping efficiency with instant updates on housekeeping mobile devices when customers check out, freeing up rooms for cleaning. Permit greater rigidity with room management and improve response time for room-service tasks. Identify and manage room-maintenance needs, ensuring rooms are clean and in perfect condition
- Operative hotel dissemination
Increase room occupancy through real-time rate and availability management across distribution channels.
- Easy hotel check-in/check-out
Provide anytime, anywhere service to your guests using a mobile-enabled cloud-based hotel PMS. Your front-desk staff so they can check guests in, assign rooms, enable guest services, and check guests out wherever there is internet connectivity.
- Guest data
Centralize and secure customer data and improve the quality and accuracy of guest profiles with reporting and analytics. Understand customer buying patterns so you can define more targeted packages and services. Ensure agreement with national and international data-compliance rules.