Importance of Accounting software in Point of sale systems

 

Nowadays, accounting software has become a vital need for any business. Business owners have realized that managing finances manually would not help them achieve the expected results. In many cases, financial management, which is supposed to help companies manage their finances more efficiently, has become one of the reasons for financial loss. For that, you need to use the best accounting software to help your company optimize cash flow efficiently. Below are some of the reasons why  companies or businesses should invest in a point of sale system with an accounting software:

  • Ensuring Financial Control

Accounting software allows business owners to control their finances automatically, even though they may not be experts in accounting. With some training, they can manage all accounting operations using their computers or mobile devices without paying external parties to keep their budgets under control.

  • Saving Costs

An Accounting software can automate core calculations and administrative procedures and take control of your revenue framework, so you don’t have to outsource your financial management to an external party. The software can also reduce the costs of printing and distributing documentation because the system store all data is digitally in a safe and monitored location.

According to accountants and auditors, one of the important benefits of a good  accounting software is reducing human error that usually occurs during calculation and data entry. Inaccuracies in financial statements could lead to crises that impact your business life span, and the accounting software can keep these issues from happening.

  • Improving Decision Making

This is one of the main advantages of implementing a sophisticated accounting software. Without an automated accounting solution, you will have difficulty understanding your business’s financial condition. It provides you with numbers that can help you figure out where to cut expenses or invest more. Furthermore, with a clear overview of your current financial state, you will develop smarter strategies and allocate resources more efficiently.

  • Improving financial data security

Financial data is the company’s most confidential information and must be highly protected to not fall into the wrong hands. An accounting software ensures your financial data remains safe by storing it in a centralized system protected by firewalls. Thus, only those who are granted access rights can see the data.

An effective and efficient accounting software should have the following features:

Financial Forecasting

One of the most essential feature of software for accountants is financial forecasting. Every business owner certainly wants to estimate their revenue and expenses right. Therefore, forecasting tools help them control finances wisely, eliminate unnecessary costs, and optimize profits.

Billing and Invoicing Management

Advanced accounting apps allow business owners to create, manage, and send various bills and invoices. Then business owners also can customize e-invoices according to unique business preferences and they can generate it in the wink of an eye.

Bank Reconciliation

Bank reconciliation is important to ensure the accuracy of your financial data. It can be very time-consuming and prone to errors if done manually. But with modern accounting software, you can reconcile your bank accounts and statements within a few seconds.

Financial Reporting

Efficient accounting software allow you to generate digital reports (income, balance sheet, changes in equity, cash flow, etc.). You can also create them in multiple formats; tables, graphs, lines, and pie charts.

Purchasing and Sales Management

Good accounting software are generally integrated with purchasing and sales management, allowing you to manage transactions whenever you want. You can easily create various documents such as purchase and sale orders, debit and credit notes, quotations, receipts, and many more.

Asset Management

With a complex accounting system, you can calculate asset depreciation automatically and accurately. Moreover, various methods can calculate the amortization of assets according to your company policies and applicable tax and accounting standards.

In conclusion, the importance of an effective accounting software for businesses and companies cannot be stressed enough. Robisearch Limited aims to provide you with the best point of sale in Kenya which has the most effective accounting software.

 

 

 

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Why you need the digital suggestion box

A digital suggestion box  is where an organization’s employees and customers are able to give feedback, comments, suggestions and complaints at their own convenience. It is unlike traditional boxes that are situated at one spot and mostly out of reach of a company’s direct customers.

The digital suggestion box makes  customers have a sense of belonging because it shows that the organization values the inputs of its customers. This is also because this system offers anonymity and convenience that motivates customers to provide their suggestions. The use of the digital suggestion box is not limited to only customers, but is also useful for getting input from the employees.

A digital suggestion box also offers a simple step to it, which is for the customers to follow a link and submit their comments. This simplicity appeals to many customers unlike how strenuous the traditional suggestion box is operated.

A great and well-constructed suggestion can improve any business. It can take a business from one level to the next. The following are some of the reasons businesses and institutions should invest in a good digital suggestion box like the Robisearch digital suggestion box:

  • All-time access: one important reason why a company should use the digital suggestion box is that the company’s target market may leave or even work in a different region or time zone. They might not be able to write a note and drop it in the office suggestion box, but with an online suggestion box, they can have access to drop their input anywhere and anytime in the world.
  • Anonymity: a digital suggestion box allows feedback to be collected anonymously. This is because there is confidentiality in response collection also and a secure system that protects individuals’ data.
  • Fast delivery: unlike the traditional office boxes where someone might forget to collect all the note. The digital suggestion box processes suggestions quickly. The suggestion box can also be set up to notify specific personnel in real-time when a new suggestion has been received.
  • Make the right decision: receiving suggestions or ideas online from different customers, communicating their wants or needs can help the management of an organization to make informed and rich business decisions. The gathered information will assist the research and development team to keep afloat in the market by serving the desires of their customers.
  • Honest insights: a digital suggestion box eliminates all risks of external influence on your customers or employees and this helps to facilitate honest feedback without any fear.
  • Automated result collection technique: the digital suggestion box automatically collects ideas and feedback and processes them faster, unlike traditional suggestion boxes where an employee has to spend time reading the responses.
  • Qualitative and quantitative feedback: the responses gathered from the collection can help rebrand organizations and make improvements while saving costs.

The importance of a company or institution setting up a digital suggestion box cannot be overemphasized. If you are an organization that is passionate about interacting with your customers and your employees and also getting honest feedback you should definitely set up one. You may just receive the one valuable idea that will change the fate of your organization forever.

 

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Advantages of Property Management Systems

 

The right property management system (PMS) is a key factor in hotel and rental success. More accommodation and rental businesses continue to recognize the need to work as efficiently as possible to streamline operations. They have  replaced old-fashioned, paper-based methods that tend to be both cumbersome and inefficient with the right property management system. Below are some of the advantages of having a PMS for your rental or accommodation business:

  •  Sophisticated revenue tactics

    Property management solutions allow hoteliers and rental owners to implement effective data-driven revenue management strategies which require the tracking of key performance indicators . Tracking indicators such as average daily rate, revenue per available room and gross operating profit per available room  help hoteliers have a more effective revenue strategy. Additionally, performance data and reports allow them to assess and compare performance over time, helping them make better decisions in regards to business and generate more income.

  •  Streamlined check-ins/outs, bookings and billing

    Waiting in line for a long period of time to be checked in or out can be frustrating to many clients. Such processes should be fast and easy to provide a seamless experience for clientele.  Hotel  and rental PMS solutions help the staff perform tasks and processes, such as check-in/out, guest requests, housekeeping status, room maintenance, bookings, billing option with ease. Managers can quickly execute most of these processes and tasks that will increase productivity and deliver an excellent customer experience for guests and visitors.

  • Efficiency-oriented solutions

    Accommodation and  rental daily operations and processes are getting more complicated in terms of workflow and often take too much time to complete.  Property management systems can automate them, creating opportunities for the staff to better serve their guests and visitors. Implementing a  Property management solution helps to do a great part of the work and in some cases decrease or eliminate time spent on time-consuming tasks and operations, allowing business owners to focus on the bigger picture.

  • Transparency-based communication

    Transparency-based communication between different hotel and rental departments is highly essential. They need to work in harmony to serve guests and tenants effectively. A property management system provides scope for easy and effective communication between and across all departments. It also ensures that they all are functioning effectively and efficiently, saving time and offering guests and visitors an improved and more personalized experience which in turn enhances customer satisfaction.

In  hotel and rental businesses, there is a wide range of  property management system solutions that make the administrative operations more manageable and help improve the performance of daily activities. Business owners can coordinate all  reservations, guest and tenant data, billing options and other daily tasks therefore streamlining them. Property management systems improve financial performance and cover the entire experience for guests, including the booking process to capturing guest data for future use. Such businesses should consider these benefits and focus on the property management system designed by Robisearch to meet their operational needs and maximize their profit.

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IMPORTANCE OF TECHNOLOGY IN BUSINESS

Change is certain. Around us, the world has changed and it continues to do so. It is not the same world we were born into.  Technology has evolved and changed how we interact, how we conduct business, how we shop and how we live and work. It has become a vital part of our routine and a norm in our lives.

The importance of technology in business cannot be emphasized enough. Companies all over the world are relying on innovative technologies to help improve their output and grow their businesses. Today, the role of technology in business only continues to expand. This has made it necessary to incorporate technology as part of your processes. So, it’s time to get familiar with technology and it is in this regard that Robisearch aims to fill this gap in the society. This, Robisearch has done by creating the following software:

  • Biometric system for schools and businesses:  By providing fingerprint based identity, institutions are able to create a safe environment and ensure time attendance in learning institutions, SME’s and other corporate institutions.
  • Bulk Sms services(Bulk SMS ChapChap): This technology enables a faster, wider and more efficient means of communication. This will include interactions within your team or with your clients, potential customers, investors or the general public.
  • Best ERP/Point of Sale/ Inventory Control Software: This technology helps increase the efficiency of systems, products and services. It helps track and streamline processes, maintain data flow and manage contacts and employee records. In fact, this increased efficiency in operation helps reduce costs as well as enable the business to grow rapidly.
  • Property Management software that conforms to the Big 4 government agenda: This is a web based system with advanced features and an easy to use User Interface that facilitates the operations and control of commercial or rental properties
  • Digital Suggestion box:  This technology can improve communication between management and employees by giving them a formal way to share their ideas. Increased innovation and problem-solving: The suggestion box encourages employees to not only identify problems but also suggest solutions.

Businesses need to have an in-depth understanding of technological tools so that they can optimally leverage them. Management information systems helps companies track their data, sales, productivity levels and expenses. Data can also identify areas of improvement as well as opportunities for growth. At Robisearch, we believe in the importance of technology in business and that it can transform the way you work.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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Benefits of CRM Software System

Many folks have asked what the purpose and benefit of CRM is. What is a CRM in the first place? Don’t worry, I’ve got you covered. In this Blog we try to explain the meaning of CRM and why it’s effective. CRM stands for Customer Relationship Management; it is defined as a combination of business strategies, software and processes that help build long-lasting relationships between companies and their customers. Basically, the logic behind this system is that once your business starts to look after its already existing customers and clients easily and effectively, then the rest of your time and effort can be directed towards finding new customers and expanding your market.     Customer Relationship Management (CRM) systems can improve efficiency and effectiveness in the marketing and sales processes, while building long-term relationships with your
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PROPERTY MANAGEMENTSYSTEM (PMS)

In this blog we will discuss property/Rental management system
Kenya is ranked among the top countries in Africa as one of the countries that has a high number of high value real estate properties i.e. land, residential, commercial, industrial properties. This ranges from rentals, office spaces, hotels, among other real estate properties you can think of. Do you have rentals or a hotel offering accommodation? Do you face challenges when monitoring room/occupancy or availability? Do you need a reliable and consistent way of collecting and recording payments from your tenants or rentals? Robisearch Ltd is offering you the best and most efficient rentals and accommodation systems. Property Management Systems (PMS) is simply put, a digital and computerized system that helps you manage your properties. Be it personal property, equipment, including maintenance, legalities and personnel. All this can be handled through a single piece of software. We essentially replaced old-fashioned, paper-based methods that tend to be both cumbersome and inefficient. They are often deployed as client/server configurations. Robisearch Ltd Property Rental Software (PMS) system is a web based system with advanced features and an easy to use UI (User Interface) that facilitates the operations and control of individual or commercial rental properties. In hotels, a property management system, also known as a PMS, is an easy software application used to cover operations like coordinating the operational functions of the front office, sales and planning, reporting etc. The system automates hotel operations like guest bookings, guest details, online reservations, posting of charges, point of sale, telephone, accounts receivable, sales and marketing, events, food and beverage costing, materials management, HR and payroll, maintenance management, quality management and other amenities. Hotel property management systems may have integrated or interface with third-party solutions like central reservation systems and revenue, or yield management systems, online booking engine, back office, point of sale, door-locking, housekeeping optimization among others  

IMPORTANCE OF PROPERTY MANAGEMENT SYSTEM

1.Real-time Indicator Panel

Our PMS system offers you an indicator panel that updates in real-time. Information about occupancy, arrivals, and departures. Such information is crucial since it will influence other decisions, such as the daily rate and yield management. This info needs to be right at your fingertips in a clean layout and user-friendly interface, built with clarity in mind, especially for your Front Desk staff. Hotel managers and owners want to know the most important information upfront.  

2.Ease in Management

Our online booking system will enhance your online visibility, generate more reservations and profit. Still, it’s very important that it’s integrated with your property management software for full control and get rid of any risk of overbookings. Whether you need to release availability, or make rate changes, you can do everything in your PMS and have it updated  in real-time. New online reservations get delivered in your PMS, so you’re always in full control of your occupancy and can take immediate action if needed.  

3. Calendar System

A calendar is a great way to visualize reservations and give yourself clarity. With an easy-to-read calendar, you are able to see room availability and unlock optimization possibilities. In an instant, a guest is booked for a standard room for three nights, and that same room is un-booked the night before. Now, you know your guests almost always book a minimum two-night trip. You can also see availability in your suite for three nights. If you release the original regular room reservation you can see not only one, but maybe two more reservations. Your one-night stay loss just turned into two more bookings and you upgraded a current booking. It doesn’t always work this way, but a calendar will help you and your front office see instances where guests can be moved to optimize occupancy.  

4.Ease in Housekeeping

Housekeeping functionality will help keep properties of all sizes running smoothly. Our property management system should automate administrative tasks and create more efficient systems. A housekeeping report falls into this category. Your PMS provider should know which rooms need to be tidied up or completely cleaned for an arriving guest. Our system allows you to assign employees to clean certain rooms. You can print this report and give it to your housekeepers. Then, once they’ve finished, you can update room statuses.  

5.Expense Manager

By monitoring competitors’ pricing, gathering market data in real-time, and updating pricing automatically, our system will help you stay competitive and confident in your pricing decisions. For higher efficiency and data accuracy, you need  a hotel PMS that is integrated with a revenue management system (RMS). Today’s revenue management technology can help you optimize your pricing plans for both profit and occupancy, and take the guesswork out of hotel performance metrics(revenue per available room).  

5.Automation and Less paper-work.

Our system will help you streamline guest payments and accounting, as well as help keep more accurate reports. If a PMS does not have a payment processor that accepts most credit cards or integration to a point of sale system (POS), you will have to manually handle payments, and all related tasks such as reporting, reconciliations, chargebacks, and more. And as you know, manual input greatly increases the likelihood of errors.  

6.Hotel database and report

Reports are one of the core PMS functionalities. Our property management system has a built-in reporting functionality. Your PMS already houses your reservations, rates, and occupancy. Knowing the status should be the easy part, and will facilitate an easier analysis.  

7.Online booking engine

Direct bookings are among the most valuable sources of revenue for most properties. You shouldn’t have to pay to get bookings you worked hard for. When a PMS comes with a booking engine, you do not have to worry about integration problems. Our system can be able to integrate with your website and social media, making sure it is fast-loading and user-friendly, especially on mobile devices.  

8.Customer Management

Our  software has a guest management module to save your a lot of time and to gain efficiency. Essential features to look for are guest profiles functionality, stores your guest data, and guest communication. Guest communication is a time-consuming process with a great impact on guest experience and satisfaction. In order to automate this process, I recommend you to look for a solution with automatic email  and SMS delivery, so you can send important notifications such as invitation for a function ,amazing offers and so much more.  

9.Decrease tenant turnover

Good property management companies know how to keep their occupants happy. Moreover, with a good PMS System managers can attend to tenants complaints and they take care of problems when they arise. Happy renters are also less likely to look for another place to live because all their need are taken care of as they rise reducing rates of tenants moving out.  

Conclusion

Owning properties is considered a privilege by many. It has a higher ROI if done strategically and properly. The amount of workload and keeping track of where your money is coming (income) from and where it is going (expenses) can be daunting. Therefore, it only makes sense to work smarter, not harder by using a software that does most of the heavy lifting for you. Using a smart solution, like the Property Management System that Robisearch Ltd provides, will definitely make your work easier. Are you interested in knowing more about our software specifications and more functionalities? Talk to us here! GET THE SYSTEM TODAY!! FOR A FREE DEMO/INSTALLATION CALL/SMS/WHATSAPP 0780655987/0716413386
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IMPORTANCE OF ERP

 

Enterprise resource planning software is a business management software that helps an organization to collect, store, manage, and interpret data from business activities. Not only does ERP software provide an updated view of core business processes, but also helps in tracking business resources such as raw material, cash, and production capacity.

The widespread growth of Enterprise resource planning shows the importance of ERP to fortunate organizations. When a company expands, the number of data points increases, demand for real-time reporting increases, and new workflows emerge. These changes require full transparency across departments and roles, custom reporting, and deeper insights into business functions—often leading businesses down the path to consider new systems for management, like enterprise resource planning (ERP) implementation. Let us dive into a few major reasons why you should consider using an ERP software for your business.

 

IMPORTANCE OF ERP SOFTWARE

Gear

 

1. Enhance Business Reporting

Using a good quality ERP system offers better reporting tools with real-time information. It is  single source of truth – one integrated database for all business processes.

Our ERP solution provides a single environment for gathering and housing data, making it possible to generate reports that clearly show where you’re already efficient and where there’s room for improvement.

 

2.Improve Business Processes

Our system is able to Automate manual or routine tasks as well as Implement smarter workflows   and to ensure that your business is able to gain efficiency as required. The automation of the system will take much of the burden off employees while guaranteeing a solid record of workflow. That frees your most valuable reserve  who are your employees . The advantages of integrating an ERP solution are considerable.

 

3.Cost Savings and Cash flow boost

Incorporating a proper ERP software offers better invoicing and provides better collections tools to bring cash in faster. Faster cash means more cash on-hand for the business. It also improves inventory optimization, offers better procurement administration.

Effective ERP implementation will almost always cut managerial costs. When employees have fewer labor-intensive tasks and processes to weigh them down, they’ll be free to take on more innovative, profitable projects. Not only that, but work flows more effortlessly. Turnaround time decreases and your production capability goes up.

For companies with inventory requirements, ERP solutions create the opportunity for another kind of savings in the form of inventory supervision. An ERP system can help foresee demand for specific materials, decrease overstock, and track real-time supply.

 

4.Computerized Workflow

Human error is unavoidable. It’s also one of the principal efficiency gaps in most organizations and institutions. The more often your business process relies on a human being to re-enter the same data, for instance, the more exposed you are to potential delays and errors.

Automating data flow makes it far less likely that human error will result in missed orders, inventory mishaps or miscommunication. When your business operates like a well-oiled machine, customers get a consistently reliable experience and employee satisfaction gets a boost. The positive properties of both are exponential providers to growth.

 

5.Better customer service:

Catering and responding to customers becomes easier. This is because the ERP software will provide better access to customer information, hence resulting to faster response times.

Efficient ERP software have also been proven to improve order accuracy and makes it easier to deliver goods and services on-time. It enhances and eases service provision to customers and also improves vendor relationship management.

 

6.Improved Inventory Costs:

One is advised to carry only as much inventory as needed, so as to avoid these common issues e.g.,

  • Too much inventory, and higher overhead costs
  • Too little inventory, and longer customer fulfillment times

Such issues affect the distribution chain of every business. However, at Robisearch Ltd. our system is very effective in real-time forecasting and lean inventory as well as reduce production bottlenecks.

 

CHALLENGES OF AN ERP

Requires training and practice

The complexity of ERP software brings additional requirements to the staff who use it. Learning at least the basics of a resource planning system may take considerable time and effort, and requires significantly more to master all its functionality.

Another related drawback is that when experienced users of an ERP system leave the company, the newcomers who fill their positions must spend a varied amount of time to learn it from scratch instead of starting work right away. However, you may facilitate the learning process by providing a sufficient amount of manuals and training programs beforehand.

 

Conclusion

The benefits of having an ERP Software system outweigh its drawbacks. It may take some time to train yourself and your employees but once that hurdle has been jumped, you will be impressed with the amount of workload and time saved with unnecessary issues that could be automated.

 

Reach out and talk to us via 

Phone Number: (+254716413386 ) or  (+25480655987)
or
find us at
Next to Transit Hotel, Opposite Jamuhuri Highschool,

Limuru Rd, Ngara, Nairobi, Kenya

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PROPERTY MANAGEMENT SYSTEM

Do you have rentals or a hotel offering accommodation? Do you face challenges when monitoring room/occupancy or availability? Do you have a way of collecting and recording payments from your tenants or rentals? Robisearch Ltd is offering you the best and most efficient rentals and accommodation software systems.

Property Management Systems (PMS) is a computerized systems that facilitate the management of properties, personal property, equipment, including maintenance, legalities and personnel all through a single piece of software. They replaced old-fashioned, paper-based methods that tended to be both cumbersome and inefficient. They are often deployed as client/server configurations. Robisearch Ltd Property Rental Software system is a web based system with advanced features and an easy to use User Interface that facilitates the operations and control of commercial or rental properties.

In hotels, a property management system, also known as a PMS, is a comprehensive software application used to cover objectives like coordinating the operational functions of the front office, sales and planning, reporting etc. The system automates hotel operations like guest bookings, guest details, online reservations, posting of charges, point of sale, telephone, accounts receivable, sales and marketing, events, food and beverage costing, materials management, HR and payroll, maintenance management, quality management and other amenities. Hotel property management systems may have integrated or interface with third-party solutions like central reservation systems and revenue or yield management systems, online booking engine, back office, point of sale, door-locking, housekeeping optimization among others.

IMPORTANCE OF PROPERTY MANAGEMENT SYSTEM

1.Indicator Panel

Our PMS offers you an indicator panel that updates in real-time. Information about occupancy, arrivals, and departures will likely influence other decisions, such as the daily rate and yield management. This info needs to be right at your fingertips in a clean and user-friendly interface built with clarity in mind, especially for your Front Desk staff. Hotel managers and owners want to know the most important information upfront.

2.Ease in Management

Our PMS will enhance your online visibility, generate more reservations and profit. Still, it’s very important that it’s integrated with your property management software for full control and no risk of overbookings.

Whether you need to release availability or make rate changes, you can do everything in your PMS and have it updated  in real-time. New online reservations get delivered in your PMS, so you’re always in full control of your occupancy and can take immediate action if needed.

3.Calender System

A calendar is a great way to visualize reservations and give yourself clarity. With an easy-to-read calendar, you are able to see room availability and unlock optimization possibilities. In an instant, a guest is booked for a standard room for three nights, and that same room is un-booked the night before. Now, you know your guests almost always book a minimum two-night trip. You also see availability in your suite for three nights. If you release the original regular room reservation you can see not one, but maybe two more reservations. Your one-night stay loss just turned into two more bookings and you upgraded a current booking. It doesn’t always work this way, but a calendar will help you and your front office see instances where guests can be moved to optimize occupancy.

4.Ease in Housekeeping

Housekeeping functionality will help keep properties of all sizes running smoothly. Our property management system should automate administrative tasks and create more efficient systems. A housekeeping report falls into this category. Your PMS provider should know which rooms need to be tidied up or completely cleaned for an arriving guest.

Our system allows you to assign employees to clean certain rooms. You can print this report and give it to your housekeepers. Then, once they’ve finished, you can update room statuses.

6.Expense Manager

By monitoring competitors’ pricing, gathering market data in real-time, and updating pricing automatically, our system will help you stay competitive and confident in your pricing decisions. For higher efficiency and data accuracy, you need  a hotel PMS that is integrated with a revenue management system (RMS). Today’s revenue management technology can help you optimize your pricing plans for both profit and occupancy, and take the guesswork out of hotel performance metrics(revenue per available room).

6.Automation and Less paper-work.

Our system will help you streamline guest payments and accounting, as well as help keep more accurate reports. If a PMS does not have a payment processor that accepts most credit cards or integration to a point of sale system (POS), you will have to manually handle payments, and all related tasks such as reporting, reconciliations, chargebacks, and more. And as you know, manual input greatly increases the likelihood of errors.

7.Hotel database and report generation

Reports are one of the core PMS functionalities. Our property management system has a built-in reporting functionality. Your PMS already houses your reservations, rates, and occupancy. Knowing the status should be the easy part, and will facilitate an easier analysis.

8.Online booking engine

Direct bookings are among the most valuable sources of revenue for most properties. You shouldn’t have to pay to get bookings you worked hard for. When a PMS comes with a booking engine, you do not have to worry about integration problems. Our system can be able to integrate with your website and social media, making sure it is fast-loading and user-friendly, especially on mobile devices.

9.Customer Management

Our  software has a guest management module to save your a lot of time and to gain efficiency. Essential features to look for are guest profiles functionality, stores your guest data, and guest communication.

Guest communication is a time-consuming process with a great impact on guest experience and satisfaction. In order to automate this process, look for a solution with automatic email and SMS delivery, so you can send important notifications such as invitation for a function, amazing offers and more.

10.Decrease tenant turnover

Good property management companies know how to keep their renters happy. And with a good PMS System managers can attend to tenants complaints and they take care of problems when they arise. Happy occupants are also less likely to look for another place to live because all their needs are taken care of as they come up, therefore  reducing rates of tenants moving out

GET THE SYSTEM TODAY!!

FOR A FREE DEMO/INSTALLATION

CALL/SMS/WHATSAPP 0780655987/0716413386

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BUDGET MANAGEMENT SYSTEM IN KENYA

 

Most individuals and businesses have funds and resources that they would like use, spend or save, for a variety of reasons. Everybody has the freedom to do so. However, most of us end up wasting funds unknowingly and later on end up with little to no money. This mostly happens because we spent more money than they could make and probably did not keep track of the spending. Therefore, some people decided to come up with a plan that would help them know how they are going to spend their money. This spending plan is what is
known as a budget.
Budgeting is the process of creating a plan to spend your money. Most people do it manually using a bit of math here and there. It works only if one did it correctly and followed strictly. However, trying to account for large sums of money needed and resources available manually became tedious and time consuming. A lot of people would encounter budgeting errors due to miscalculation. This is where a Budget Management System comes in.

money spelled out in blocks

The Budget Management system helps you to plan for your expenses, allocate funds, and budget for other expenditures, then compare them later to see which exceeded and which matched well for the planning of the next budget. This system is very common and we use in various sectors in Kenya, from SMEs, large corporations and even all the way to the National government. Budgeting involves  four major processes, as shown below.

Major Processes involved in Budgeting

  1. Budget Preparation
  2.  Budget Authorization
  3.  Budget Execution
  4.  Budget Accountability

The processes involved in budgeting tend to overlap each other during implementation process.

TYPES OF BUDGETING

Basic Budget – its main purpose is to help map out simple expenses and income. A basic budget can be created in a spreadsheet or using a template and it is great and useful for home and business planning. They are usually easy to use and flexible, as most people use it with ease. It is very useful when you need to map out simple accounting information like personal or business expenses.

Master budget – The purpose of the master budget is to include smaller operation budgets and provide a larger picture of individual income and expenses. It gives a generalized picture of expenses as a whole. A business can utilize a master budget to plan for general expenses and identify expenses at a glance.

Short-term budget – this type of a budget aids enterprises or individuals plan for short term expenses and manage funds in a shorter time span (anywhere from a week to a few months). It provides a more focused look into short-term expenses, income sources and budgeting goals. They are great for clearing short-term debt too.

Fixed Budget – This type of budget controls when income and expenses aren’t expected to change in the short-run. It is very useful in providing a simple picture of fixed income and expenses. It can be used for everyday income and expense tracking especially when you are not expecting any change in either.

Flexible Budget -for planning different levels of activity in incomes or expenses in the short-term or long-term. It offers more flexibility to the budgeting process, planning for varying activity levels in the company’s picture.

It is generally used when one is expecting different volumes for incomes and expenses.

Labour budget – tracking the cost of labour in relation to revenue. It is part of the master budget that focuses only on labour for a more specific view of an individual expense. It is therefore used to track general labour costs or plan for upcoming reductions or increases in labour needs.

Cash Budget – this type of budget is used to plan for cash flow (inflow and outflow) for a specific period of time, usually in the short term. It focuses mainly on cash inflows and outflows for a more specific financial picture. Recommended for use when you are expecting a larger volume in cash flow.

Operational Budget – also known as a functional budget. It applies to one specific operation of a business is part of the master budget. The advantage is that it only applies to a specific department, operation or function of a business, instead of the business as a whole.

It is considered only a good option for when you are overhauling a specific department or operation of a business.

Performance budget – it is designed to analyze the performance or aspect of a business and determine whether the cost is worth the output and result. It focuses on a specific aspect of a business and helps determine if the input is worth the Return of Investments (ROI).

Can be used to identify costly methods of production and determine if certain functions and operations are creating a ROI.

Static budget – Used to account for astatic expenses that won’t change. Allow for a focused look at fixed expenses that remain constant despite fluctuations in sales volume and revenue.

 

Function of a Budget Management System for Businesses.

The Budget management System helps you set up and manage budgets for your business. It becomes very easy to understand how it works once you understand the kind of budget that will help you achieve the goals that you have set.

Furthermore, it also helps you view budgets and even generate a proper budgeting report. With such reports, you can also track budget performance against your actuals using the Profit & Loss Report feature.

Finally, a proper budgeting and accounting system can help you control and reconcile money between your business bank accounts.

At Robisearch Ltd, this feature is integrated in most of our systems as a module. It generally even makes work easier for those in charge of accounting and finance.

Robisearch Ltd offers the best digital solutions for businesses; SMEs to large corporate businesses.

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DIGITAL MARKETING – what you need to understand

 

Digital marketing (also known as online marketing) is the use of the Internet to influence consumers. It is a broad field that includes attracting customers via email, content marketing, search platforms, social media, and more.

In short, digital marketing refers to all marketing efforts that occur on the internet.

Digital marketing helps you reach a larger audience than you could, through traditional methods, and target the prospects who are most likely to buy your product or provision. Additionally, it’s often more cost-effective than  outdated mode of advertising, and enables you to quantify success on a daily basis and you can tailor it as you see fit.

 

“In the   parlance of digital marketing, advertisers are commonly referred to as sources, while members of the targeted ads are commonly called a receiver.”

 

Digital marketing spelled out in white blocks

Digital Marketing

 

 

Key Performance Indicators (KPI) of Digital Marketing

 

Website Marketing

A website is the cornerstone of all digital marketing activities. A website should represent a brand, product, and service in a clear and memorable way. It should be fast, mobile-friendly, and easy to use.

 

Pay-Per-Click (PPC) Advertising

PPC advertising enables marketers to reach Internet users on a number of digital platforms through paid ads. Marketers can set up PPC campaigns on Google, Instagram, LinkedIn, Twitter, P-interest, or Facebook and show their ads to people searching for terms related to the products or services. PPC campaigns can segment users based on their demographic characteristics (such as by age or gender), or even target their   specific interests or location.

 

Content Marketing

The goal of   content marketing is to influence potential customers through the use of content. Content is usually published on a website and then promoted through social media, email marketing, SEO, or even PPC campaigns. The tools of content marketing include blogs, e-books, online courses, info-graphics and webinars among others.

 

Email Marketing

This is   still one of the most operative digital marketing channels. Email marketing is the medium to get in touch with your potential customers or the people interested in your brand. Many digital marketers use all other digital marketing channels to add leads to their email lists and then, through email marketing, they create customer attainment funnels to turn those leads into customers.

 

Social Media Marketing

The main goal of a social media marketing campaign is brand awareness and creating social trust. As you go deeper into social media marketing, you can use it to get leads or even as a direct sales channel.

 

Associate Marketing

This is one of the oldest forms of marketing, and the Internet has brought new life to this old standby. With this type of   marketing, influencers promote other people’s products and get a commission every time a sale is made or a lead is introduced.

 

Video Marketing

There are several video marketing platforms, including Facebook Videos, You-tube  ,Instagram, or even Tik-Tok to use to run a video marketing campaign. YouTube has become the second most popular search engine and a lot of users are making good use of it .Companies find the most success with video by integrating it with SEO, content marketing, and broader social media marketing campaigns.

 

SMS Messaging

Companies and nonprofit organizations also use SMS or text messages to send information about their latest promotions or giving opportunities to willing customers. Political candidates running for office also use SMS message campaigns to spread positive information about their own platforms. As technology has advanced, many text-to-give campaigns also allow customers to directly pay or give via a simple text message.

 

Types of Digital Marketing

 

  1. Search Engine Optimization (SEO) – This is the process of optimizing your website to “rank” higher in search engine results pages, thereby increasing the amount of organic (or free) traffic your website receives. The channels that benefit from SEO include websites, blogs, and infographics.
  2. Content Marketing this term denotes the creation and promotion of content assets for the purpose of generating brand awareness, traffic growth, lead generation, and customers.
  3. Social Media Marketing- This practice promotes your brand and your content on social media channels to increase brand awareness, drive traffic, and generate leads for your business. The channels you can use include: Facebook, Twitter , LinkedIn, Instagram, Snap chat ,P-interest among others
  4. Pay Per Click (PPC) PPC is a method of driving traffic to your website by paying a publisher every time your ad is clicked
  5. Affiliate Marketing. This is a type of performance-based advertising where you receive commission for promoting someone else’s products or services on your website
  6. Native Advertising. Native advertising refers to advertisements that are principally content-led and featured on a platform alongside other, non-paid content.
  7. Marketing Automation- this refers to the software that supports to automate your basic marketing operations. Many marketing departments can automate repetitive tasks they would otherwise do manually.
  8. Email Marketing- Companies use email marketing as a way of communicating with their audiences. Email is often used to promote content, discounts and events
  9. Online PR- Online PR is the exercise of securing receiving online coverage with digital publications, blogs, and other content-based websites
  10. Inbound Marketing – Inbound marketing denotes to a marketing methodology wherein you attract, engage, and delight customers at every stage of the buyer’s journey.
  11. Sponsored Content- you as a brand pay another company or entity to create and promote content that discusses your brand or service in some way.
  12. Search Engine Marketing (SEM ) Search engine marketing is another way to upsurge website traffic by placing paid ads on search engines.

 

Digital Marketing Illustration

 

Conclusion

In order to reach a wider audience in the market, consider using digital marketing strategies. It will reach most of your target market outside your social circle, networks or physical location. Most smart businesses and individuals profit a lot from investing in marketing their products or services online. Just use the right strategies and solutions that you deem fit for you and your business.

Interested in hiring or learning more about this? Read more on our blogs or talk to us today!

Call Us on: (+254716413386) , (+25480655987)

Email us: info@robisearch.com

Location: Suraj Plaza, 5th floor, Opposite Jamuhuri Highschool, Limuru Rd, Ngara, Nairobi, Kenya.

 

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